Protein Supplements Market Introduction and Overview
According to SPER Market Research, the Global Protein Supplements Market is estimated to reach USD 15.36 billion by 2032 with a CAGR of 8.5%.
The report includes an in-depth analysis of the Global Protein Supplements market, including market size and trends, product mix, distribution channels, and supplier analysis. Protein supplements are food items made to offer an additional source of this substance, which is necessary for repairing and regenerating body tissues. Usually, they are available as powders, shakes, bars, or capsules. Amino acids, which make up protein, are essential for immune system health, immune system function, and overall health. Athletes, fitness buffs, and those looking to improve their protein intake frequently turn to protein supplements. They provide a handy and concentrated supply of protein, assisting in meeting daily needs and promoting muscle growth and recovery. However, it's crucial to utilize them in addition to a balanced diet rather than in place of supplies from whole foods.
- Post Holdings Inc.'s Dymatize brand recently introduced a new plant-based protein supplement called Complete Plant Protein in July 2022. This innovative product is formulated using vegan-friendly ingredients, such as soy protein, and provides 25 grams of protein in each pack.
- July 2022: Optimum Nutrition, a subsidiary of Glanbia PLC, has initiated production operations in India, making it the brand's third manufacturing site. Previously, Optimum Nutrition products were exclusively manufactured in the United States and the United Kingdom for worldwide distribution. This expansion into India underscores Optimum Nutrition's dedication to meeting the increasing demand for its products in the Indian market while also strengthening its global footprint.
For market participants, the global market for protein supplements offers both possibilities and challenges. On the opportunity side, a number of factors influence the market. First off, the demand for protein supplements is rising as customers, particularly athletes, fitness fanatics, and others leading active lifestyles, become more aware of the advantages of supplementing with protein. Additionally, the market is being further stimulated by the rising trend of health and wellness consciousness and rising disposable incomes. Moreover, as e-commerce platforms have grown, protein supplements are now easily accessible to a larger consumer base, creating new market opportunities.
The market for protein supplements, however, also confronts a number of difficulties. First, differing regional regulatory frameworks and labeling specifications need that producers overcome compliance barriers to guarantee the legality of their products and the safety of their customers. Additionally, the market's availability of fake and subpar goods endangers consumer confidence and established businesses' good names. Furthermore, there is fierce competition for market dominance among a large number of firms in the protein supplement industry. To keep ahead of the competition, this calls for ongoing product innovation, distinctiveness, and successful marketing tactics. Additionally, changes in the cost of raw ingredients like whey protein can have an impact on production costs and perhaps have an impact on product pricing and profitability.
Market Competitive Landscape
The protein supplements market is characterized by consolidation, with a few well-established companies and regional players dominating the industry. These companies are actively expanding their production capacities to cater to the growing global demand for protein supplements. The key players in the Global Protein Supplements market include Abbott Laboratories (ABBOTT), AMCO Proteins, Amway Corporation, Atlantic Multipower UK Ltd., BRF., Garden of Life, Glanbia PLC, GlaxoSmithKline (GSK), GNC Holdings, Herbalife International of America, Inc., International Dehydrated Foods Inc., Maker Nutrition LLC, Melaleuca, Inc., PepsiCo, QuestNutrition, Scitec Nutrition, SUPPLEFORM, Vitaco Health Ltd.
Scope of the Report:
| Report Metric | Details |
| Market size available for years | 2019-2032 |
| Base year considered | 2021 |
| Forecast period | 2022-2032 |
| Segments covered | By Type, By Source, By Raw Materials, By Distribution Channel |
| Geographies covered | North America, Europe, Asia Pacific, Latin America, Middle East and Africa |
| Companies Covered | Abbott Laboratories (ABBOTT), AMCO Proteins, Amway Corporation, Atlantic Multipower UK Ltd., BRF., Garden of Life, Glanbia PLC, GlaxoSmithKline (GSK), GNC Holdings, Herbalife International of America, Inc., International Dehydrated Foods Inc., Maker Nutrition LLC, Melaleuca, Inc., PepsiCo, QuestNutrition, Scitec Nutrition, SUPPLEFORM, Vitaco Health Ltd.
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COVID-19 Impact on Global Protein Supplements Market
The global protein supplements market experienced some impact due to the uncertainties brought about by the COVID-19 pandemic. Initially, there was a surge in demand as people sought to support their immune systems and health while staying at home. However, disruptions in the global supply chain caused delays and shortages of protein supplements. With gym closures and limited physical activity opportunities, some consumers reduced their consumption. Nevertheless, the rise in home workouts and personalized fitness solutions created new prospects for companies targeting this segment.
Key Target Audience
- Athletes and Fitness Enthusiasts
- Bodybuilders and Strength Trainers
- Individuals with Special Dietary Needs or Restrictions
- Older Adults
- Vegetarians and Vegans
- Weight Management and Meal Replacement
- Others
Our in-depth analysis of the Protein Supplements Market includes the following segments:
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By Type:
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Protein powder
Protein bar
Ready to drink
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By Source:
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Plant-based
Animal-based
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By Raw Material:
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Casein Protein Supplements
Whey Protein Supplements
Egg Protein Supplements
MPC Protein Supplements
Soy Protein Supplements
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By Distribution Channel:
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Supermarkets and Hypermarkets
Online stores
Drug stores
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Key Topics Covered in the Report
- Global Protein Supplements Market Size (FY’2022-FY’2032)
- Overview of Global Protein Supplements Market
- Segmentation of Global Protein Supplements Market By Type (Protein powder, Protein bar, Ready to drink)
- Segmentation of Global Protein Supplements Market By Source (Plant-based, Animal-based)
- Segmentation of Global Protein Supplements Market By Raw Material (Casein Protein Supplements, Whey Protein Supplements, Egg Protein Supplements, MPC Protein Supplements, Soy Protein Supplements)
- Segmentation of Global Protein Supplements Market By Distribution Channel (Supermarkets and Hypermarkets)
- Statistical Snap of Global Protein Supplements Market
- Expansion Analysis of Global Protein Supplements Market
- Problems and Obstacles in Global Protein Supplements Market
- Competitive Landscape in the Global Protein Supplements Market
- Impact of COVID-19 and Demonetization on Global Protein Supplements Market
- Details on Current Investment in Global Protein Supplements Market
- Competitive Analysis of Global Protein Supplements Market
- Prominent Market Players in the Global Protein Supplements Market
- SWOT Analysis of Global Protein Supplements Market
- Global Protein Supplements Market Future Outlook and Projections (FY’2022-FY’2032)
- Recommendations from Analyst