Oat-based Snacks Market Introduction and Overview
According to SPER Market Research, the Global Oat-based Snacks Market is estimated to reach USD 35.44 billion by 2033 with a CAGR of 4.68%.
The report includes an in-depth analysis of the Global Oat-based Snacks Market, including market size and trends, product mix, applications, and supplier analysis. Oats, a complete grain renowned for their nutritional value, are the main ingredient in oat-based snacks. These snacks, which can be anything from granola bars to cookies, crackers, or even savory crisps, are made to be a quick and nutritious choice for folks who are constantly on the go. The fiber found in oats, especially beta-glucan, is believed to promote heart health, enhance digestion, and help keep blood sugar levels steady. Oats also include a lot of vitamins, minerals, and antioxidants.
- Glebe Farm Foods, the top manufacturer of gluten-free British oats in the UK, introduced PureOaty Tea-rrific, a revolutionary oat beverage made especially for tea lovers, in September 2024. In a market where milk is mostly used for tea, this novel product fills the requirement for appropriate oat-based substitutes.
- The Masala Oats+ Dal Shakti, Tata Soulfull's newest product, was introduced in July 2024. It masterfully blends the popular Mast Masala flavor with the nutritional benefits of Moong dal. This creative snack, which takes only four minutes to prepare, appeals to consumers who are looking for convenient, healthful options.
Market Opportunities and Challenges
Opportunities- The market's expansion is ascribed to customers' growing desire for wholesome snacks as they become more conscious of oats' health advantages. Because of their high fiber, protein, and antioxidant content, oats are a great snack food that helps people control their weight, lower blood sugar, and minimize their risk of heart disease. Demand for wholesome snacks has increased along with the trend toward plant-based products and a vegan diet. Wholegrain, multigrain, and organic snacks are among the most popular customer demands. As a result, oat-based snacks changed the market since they were inexpensive to produce and met consumer preferences.
Challenges- Despite the rising desire for plant-based, healthier snacks, the market for oat-based snacks is confronted with a number of obstacles. Oats' price volatility, which is influenced by weather patterns and disruptions in the global supply chain, is a major obstacle that can cause changes in production costs. Additionally, even though oats are inherently gluten-free, people with celiac disease or gluten sensitivity may find them less appealing due to cross-contamination during processing in facilities that also handle wheat. Other healthy snack options like nuts, seeds, and protein bars, which occasionally provide more pronounced perceived advantages in terms of convenience or protein, also pose a serious threat to the market
Market Competitive Landscape
The Global Oat-based Snacks Market is moderately consolidated. Some of the market key players are Abbott, Bobo's Oat Bars, Britannia Industries, General Mills Inc., Mondelēz International, Nairn's Oatcakes Limited, Pamela's Products, Seamild Food Group, The Quaker Oats Company, and WK Kellogg Co.
Scope of the Report:
| Report Metric | Details |
| Market size available for years | 2020-2033 |
| Base year considered | 2023 |
| Forecast period | 2024-2033 |
| Segments covered | By Product, By Distribution Channel. |
| Regions covered | North America, Asia-Pacific, Latin America, Middle East & Africa and Europe.
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| Companies Covered | Abbott, Bobo's Oat Bars, Britannia Industries, General Mills Inc., Mondelēz International, Nairn's Oatcakes Limited, Pamela's Products, Seamild Food Group, The Quaker Oats Company, and WK Kellogg Co. |
COVID-19 Impact on Global Oat-based Snacks Market
The global market for oat-based snacks was significantly impacted by the COVID-19 epidemic, which changed supply and demand dynamics. On the one hand, as consumers looked for better substitutes for conventional processed snacks, the pandemic's increased emphasis on immunity and health increased demand for wholesome, plant-based, and functional foods, which in turn increased the appeal of oat-based snacks. However, manufacturing and distribution were impacted by labor shortages, supply chain interruptions, and logistical difficulties during lockdowns, which occasionally resulted in delays and shortages.
Key Target Audience:
- Health-conscious Consumers
- Fitness Enthusiasts
- Gluten-Free Diet Followers
- Busy Professionals
- Parents and Families
- Millennials and Gen Z
- Diabetic and Weight Management Groups
- Vegans and Plant-based Eaters
Our in-depth analysis of the Oat-based Snacks Market includes the following segments:
| By Product: | Oat-based Bakery and BarsOat-based Savory |
| By Distribution Channel: | OfflineOnline |
Key Topics Covered in the Report:
- Global Oat-based Snacks Market Size (FY’2024-FY’2033)
- Overview of Global Oat-based Snacks Market
- Segmentation of Global Oat-based Snacks Market By Product (Oat-based Bakery and Bars, Oat-based Savory)
- Segmentation of Global Oat-based Snacks Market By Distribution Channel (Offline, Online)
- Statistical Snap of Global Oat-based Snacks Market
- Expansion Analysis of Global Oat-based Snacks Market
- Problems and Obstacles in Global Oat-based Snacks Market
- Competitive Landscape in the Global Oat-based Snacks Market
- Impact of COVID-19 and Demonetization on Global Oat-based Snacks Market
- Details on Current Investment in Global Oat-based Snacks Market
- Competitive Analysis of Global Oat-based Snacks Market
- Prominent Players in the Global Oat-based Snacks Market
- SWOT Analysis of Global Oat-based Snacks Market
- Global Oat-based Snacks Market Future Outlook and Projections (FY’2024-FY’2033)
- Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis
2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPERs internal database
2.1.4. Premium insight from KOLs
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges
4.2. COVID-19 Impacts of the Global Oat-based Snacks Market
5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTERs Five Forces
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6. Competitive Landscape
6.1. Global Oat-based Snacks Market Manufacturing Base Distribution, Sales Area, Product Type
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Global Oat-based Snacks Market
7. Global Oat-based Snacks Market, By Product (USD Million) 2020-2033
7.1. Global Oat-based Snacks Market Size, Share and Forecast, By Product, 2020-2026
7.2. Global Oat-based Snacks Market Size, Share and Forecast, By Product, 2027-2033
7.3. Oat-based Bakery and Bars
7.4. Oat-based Savory
8. Global Oat-based Snacks Market, By Distribution Channel (USD Million) 2020-2033
8.1. Global Oat-based Snacks Market Size, Share and Forecast, By Distribution Channel, 2020-2026
8.2. Global Oat-based Snacks Market Size, Share and Forecast, By Distribution Channel, 2027-2033
8.3. Offline
8.4. Online
9. Global Oat-based Snacks Market Forecast, 2020-2033 (USD Million)
9.1. Global Oat-based Snacks Market Size and Market Share
10. Global Oat-based Snacks Market, By Region, 2020-2033 (USD Million)
10.1. Global Oat-based Snacks Market Size and Market Share By Region (2020-2026)
10.2. Global Oat-based Snacks Market Size and Market Share By Region (2027-2033)
10.3. Asia-Pacific
10.3.1. Australia
10.3.2. China
10.3.3. India
10.3.4. Japan
10.3.5. South Korea
10.3.6. Rest of Asia-Pacific
10.4. Europe
10.4.1. France
10.4.2. Germany
10.4.3. Italy
10.4.4. Spain
10.4.5. United Kingdom
10.4.6. Rest of Europe
10.5. Middle East and Africa
10.5.1. Kingdom of Saudi Arabia
10.5.2. United Arab Emirates
10.5.3. Qatar
10.5.4. South Africa
10.5.5. Egypt
10.5.6. Morocco
10.5.7. Nigeria
10.5.8. Rest of Middle-East and Africa
10.6. North America
10.6.1. Canada
10.6.2. Mexico
10.6.3. United States
10.7. Latin America
10.7.1. Argentina
10.7.2. Brazil
10.7.3. Rest of Latin America
11. Company Profile
11.1. Abbott
11.1.1. Company details
11.1.2. Financial outlook
11.1.3. Product summary
11.1.4. Recent developments
11.2. Bobo's Oat Bars
11.2.1. Company details
11.2.2. Financial outlook
11.2.3. Product summary
11.2.4. Recent developments
11.3. Britannia Industries
11.3.1. Company details
11.3.2. Financial outlook
11.3.3. Product summary
11.3.4. Recent developments
11.4. General Mills Inc.
11.4.1. Company details
11.4.2. Financial outlook
11.4.3. Product summary
11.4.4. Recent developments
11.5. Mondelēz International
11.5.1. Company details
11.5.2. Financial outlook
11.5.3. Product summary
11.5.4. Recent developments
11.6. Nairn's Oatcakes Limited
11.6.1. Company details
11.6.2. Financial outlook
11.6.3. Product summary
11.6.4. Recent developments
11.7. Pamela's Products
11.7.1. Company details
11.7.2. Financial outlook
11.7.3. Product summary
11.7.4. Recent developments
11.8. Seamild food Group
11.8.1. Company details
11.8.2. Financial outlook
11.8.3. Product summary
11.8.4. Recent developments
11.9. The Quaker Oats Company
11.9.1. Company details
11.9.2. Financial outlook
11.9.3. Product summary
11.9.4. Recent developments
11.10. WK Kellogg Co
11.10.1. Company details
11.10.2. Financial outlook
11.10.3. Product summary
11.10.4. Recent developments
11.11. Others
12. Conclusion
13. List of Abbreviations
14. Reference Links