Energy Drinks Market Growth, Trends, Size, Share, Scope, Revenue and Future Challenges

Energy Drinks Market Size- By Type, By Format, By Flavour, By End User, By Distribution Channel- Regional Outlook, Competitive Strategies and Segment Forecast to 2034

Published: Nov-2022 Report ID: FOOD2223 Pages: 1 - 250 Formats*:     
Category : Food & Beverages
Energy Drinks Market Introduction and Overview

According to SPER Market Research, the Global Energy Drinks Market is estimated to reach USD 174.75 billion by 2034 with a CAGR of 8.15%.

Energy drinks have grown in popularity among fitness enthusiasts and athletes because of their potential to deliver a quick energy boost. These beverages contain caffeine, taurine, B vitamins, and amino acids, which improve physical performance and mental alertness. They've also gained popularity among gamers looking for quick and easy ways to stay attentive and perform well during marathon sessions and professional tournaments. Shifting customer preferences, changing lifestyles, evolving tastes, and continual product improvements have all contributed to the demand for these beverages. Consumers are concerned that products may contain forbidden colours and additives, industrial chemicals, drug residues, undisclosed allergies, or heavy metals.
  • January 2024: Celsius Holdings, Inc. expanded its product offerings into Canada, the United Kingdom, and Ireland via PepsiCo, Inc and Suntory Beverage & Food Great Britain and Ireland. PepsiCo is the only distributor in Canada, having extended an arrangement from the United States in 2022. Suntory Beverage & Food Limited was chosen for exclusive sales and distribution in the United Kingdom, Isle of Man, Channel Islands, and Republic of Ireland.
  • February 2024: Red Bull GmbH has released its Summer Edition Curuba Elderflower drink in a 250ml container. This flavor, a combination of curuba and elderflower, was available in a variety of formats, including sugar-free alternatives. To accommodate rising demand, the business increased its client base by 50% with its 'Editions' line and developed an 8x250ml mixed sugar-free multipack.
By Product: Energy Drinks dominates the market Energy drinks, which contain caffeine, taurine, B vitamins, and various stimulants, deliver an immediate boost in energy and alertness. These drinks differ from other drinks in large part because of their unique compositions and the benefits they provide, such as fatigue relief and improved performance.

By Type: Conventional Energy Drinks are accounted for a significant market share. The traditional energy drink segment is distinguished by its reliance on artificial substances such as synthetic caffeine, taurine, and a variety of additional additions. These energy drinks are primarily designed to deliver a short burst of energy by combining stimulants and sugars.

By Packaging: Canned Energy Drinks are dominating the market with a highest revenue share. Cans provide greater preservation of the product's taste and freshness than alternative packaging solutions such as cartons or pouches. Energy drinks contain a variety of components, including vitamins, minerals, and caffeine, which degrade over time when exposed to air or light. 

By Distribution Channel: The sales of energy drinks through the off-trade channel have dominated the market. The off-trade segment refers to distribution channels in which products are sold for consumption outside of the location where they were purchased. Supermarkets, convenience stores, gas stations, and online sellers are among the options.

By Region: North America is predicted to have the largest share of the energy drinks market, followed by Europe, Asia-Pacific, Latin America, and the Middle East & Africa. Key factors for North America's large market share include a fast-paced lifestyle and a focus on health. The region has a strong packaged drinks market, awareness of health benefits from functional energy drinks, and increased acceptance of alcoholic energy drinks. Innovation and growth in high-intensity physical activities also boost this market.



Market Competitive Landscape:
The Global Energy Drinks Market is highly consolidated. Some of the market players are Amway Corp, AriZona Beverages USA, Keurig Dr Pepper, Inc, Living Essentials Marketing, LLC, Monster Beverage Corporation, PepsiCo, Inc, Red Bull GmbH, Suntory Holdings Limited, Taisho Pharmaceutical Holdings Co. Ltd, The Coca-Cola Company and others.

Scope of the Report:
 Report Metric Details
 Market size available for years 2021-2034
 Base year considered 2024
 Forecast period 2025-2034
 Segments coveredBy Product, By Type, By Packaging, By Distribution Channel.
 Regions covered
North America, Asia-Pacific, Latin America, Middle East & Africa and Europe.
 Companies Covered
Amway Corp, AriZona Beverages USA, Keurig Dr Pepper, Inc, Living Essentials Marketing, LLC, Monster Beverage Corporation, PepsiCo, Inc, Red Bull GmbH, Suntory Holdings Limited, Taisho Pharmaceutical Holdings Co. Ltd, The Coca-Cola Company.
Key Topics Covered in the Report:
  • Global Energy Drinks Market Size (FY’2021-FY’2034)
  • Overview of Global Energy Drinks Market
  • Segmentation of Global Energy Drinks Market By Product (Energy Drinks, Energy Shots)
  • Segmentation of Global Energy Drinks Market By Type (Organic, Conventional)
  • Segmentation of Global Energy Drinks Market By Packaging (Bottles, Cans)
  • Segmentation of Global Energy Drinks Market By Distribution Channel (On-Trade, Off-Trade)
  • Statistical Snap of Global Energy Drinks Market
  • Expansion Analysis of Global Energy Drinks Market
  • Problems and Obstacles in Global Energy Drinks Market
  • Competitive Landscape in the Global Energy Drinks Market
  • Details on Current Investment in Global Energy Drinks Market
  • Competitive Analysis of Global Energy Drinks Market
  • Prominent Players in the Global Energy Drinks Market
  • SWOT Analysis of Global Energy Drinks Market
  • Global Energy Drinks Market Future Outlook and Projections (FY’2025-FY’2034)
  • Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis

2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPERs internal database
2.1.4. Premium insight from KOLs
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation

3. Executive Summary

4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges

5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTERs Five Forces 
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis

6. Competitive Landscape
6.1. Global Energy Drinks Market Manufacturing Base Distribution, Sales Area, Product Type 
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Global Energy Drinks Market

7. Global Energy Drinks Market, By Product (USD Million) 2021-2034 
7.1. Energy Drinks
7.2. Energy Shots

8. Global Energy Drinks Market, By Type (USD Million) 2021-2034 
8.1. Organic
8.2. Conventional

9. Global Energy Drinks Market, By Packaging (USD Million) 2021-2034 
9.1. Bottles
9.2. Cans

10. Global Energy Drinks Market, By Distribution Channel (USD Million) 2021-2034 
10.1. On-Trade
10.2. Off-Trade

11. Global Energy Drinks Market, (USD Million) 2021-2034
11.1. Global Energy Drinks Market Size and Market Share

12. Global Energy Drinks Market, By Region, (USD Million) 2021-2034
12.1. Asia-Pacific
12.1.1. Australia
12.1.2. China
12.1.3. India
12.1.4. Japan
12.1.5. South Korea
12.1.6. Rest of Asia-Pacific
12.2. Europe
12.2.1. France
12.2.2. Germany
12.2.3. Italy
12.2.4. Spain
12.2.5. United Kingdom
12.2.6. Rest of Europe
12.3. Middle East and Africa
12.3.1. Kingdom of Saudi Arabia 
12.3.2. United Arab Emirates
12.3.3. Qatar
12.3.4. South Africa
12.3.5. Egypt
12.3.6. Morocco
12.3.7. Nigeria
12.3.8. Rest of Middle-East and Africa
12.4. North America
12.4.1. Canada
12.4.2. Mexico
12.4.3. United States
12.5. Latin America
12.5.1. Argentina
12.5.2. Brazil
12.5.3. Rest of Latin America 

13. Company Profile
13.1. Amway Corp
13.1.1. Company details
13.1.2. Financial outlook
13.1.3. Product summary 
13.1.4. Recent developments
13.2. Living Essentials Marketing, LLC
13.2.1. Company details
13.2.2. Financial outlook
13.2.3. Product summary 
13.2.4. Recent developments
13.3. Monster Beverage Corporation
13.3.1. Company details
13.3.2. Financial outlook
13.3.3. Product summary 
13.3.4. Recent developments
13.4. PepsiCo, Inc
13.4.1. Company details
13.4.2. Financial outlook
13.4.3. Product summary 
13.4.4. Recent developments
13.5. Red Bull GmbH
13.5.1. Company details
13.5.2. Financial outlook
13.5.3. Product summary 
13.5.4. Recent developments
13.6. Suntory Holdings Limited
13.6.1. Company details
13.6.2. Financial outlook
13.6.3. Product summary 
13.6.4. Recent developments
13.7. Taisho Pharmaceutical Holdings Co. Ltd
13.7.1. Company details
13.7.2. Financial outlook
13.7.3. Product summary 
13.7.4. Recent developments
13.8. The Coca-Cola Company
13.8.1. Company details
13.8.2. Financial outlook
13.8.3. Product summary 
13.8.4. Recent developments
13.9. Others

14. Conclusion

15. List of Abbreviations

16. Reference Links

SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.

The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings.  The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.

SPER-Methodology-1

SPER-Methodology-2

SPER-Methodology-3


Frequently Asked Questions About This Report
Energy Drinks Market size is USD 174.75 billion from 2025 to 2034.
Energy Drinks Market is covered By Product, By Type, By Packaging, By Distribution Channel.
The North America is anticipated to have the highest Market share in the Energy Drinks Market.
The key players in the Market include Companies Covered Amway Corp, AriZona Beverages USA, Keurig Dr Pepper, Inc, Living Essentials Marketing, LLC, Monster Beverage Corporation, PepsiCo, Inc, Red Bull GmbH, Suntory Holdings Limited, Taisho Pharmaceutical Holdings Co. Ltd, The Coca-Cola Company. and others.
These beverages contain caffeine, taurine, B vitamins, and amino acids, which improve physical performance and mental alertness. They've also gained popularity among gamers looking for quick and easy ways to stay attentive and perform well during marathon sessions and professional tournaments.
Energy Drinks Market is projected to reach USD 174.75 billion by 2034, growing at a CAGR of 8.15% during the forecast period.
Energy Drinks Market grew in Market size from 2025. The Market is expected to reach USD 174.75 billion by 2034, at a CAGR of 8.15% during the forecast period.
Energy Drinks Market CAGR of 8.15% during the forecast period.
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