Vitamin C Serum Market Introduction and Overview
According to SPER Market Research, the Global Vitamin C Serum Market is estimated to reach USD 2.93 billion by 2034 with a CAGR of 7.89%.
Vitamin C serums have gained popularity due to their numerous skincare advantages. They limit melanin synthesis, reduce hyperpigmentation, and are potent antioxidants that protect against photo damage. In addition, vitamin C increases collagen formation, which improves skin texture and firmness. Despite stability issues, combining vitamin C with substances such as vitamin E or ferulic acid increases its efficacy and shelf life, making it a popular treatment for a variety of skin conditions such as melasma, post-inflammatory hyperpigmentation, and aging.
- In July 2023: L’Oreal Group collaborated with Debut, a biotech beauty company, to develop over a dozen essential bio-identical ingredients that will replace conventional sources currently used in L’Oreal’ global beauty and personal care products, including hair, skin, color cosmetics, and fragrance. The program aims to transform ingredient procurement methods in the cosmetics industry by incorporating modern biotechnology processes such as fermentation and cell-free technologies.
- In February 2023: Shiseido Company, Limited’s subsidiary, Shiseido Americas Corporation, announced the completion of the acquisition of DDG Skincare Holdings LLC, the parent company of the Dr. Dennis Gross Skincare brand. This acquisition is part of Shiseido's strategic framework, which focuses on skin beauty and aims to strengthen its presence and growth in the Americas region while enhancing geographic diversification.
By Concentration: In 2024, the 10% - 20% segment led the market, accounting for 54.30% of total revenues. This is owing to their ideal combination of potency and safety. This range provides optimal effectiveness in addressing skincare issues including as hyperpigmentation and aging while reducing the risk of irritation associated with greater doses. It provides the optimal mix, appealing to consumers who want consistent results without sacrificing skin tolerance. These lower doses provide skincare benefits such as antioxidant protection and modest brightening effects, appealing to a larger demographic concerned about skin health while avoiding the potential irritation associated with higher concentrations. This trend shows a rising interest for effective but delicate skincare treatments across a wide range of consumer sectors.
By Type: The mass category led the market, accounting highest revenue in 2024. The expansion of mass skincare products is largely due to strategic marketing initiatives and expanded product offers by major personal care and cosmetics businesses such as Procter & Gamble and Beiersdorf. For example, Beiersdorf Nivea brand launched the "Strength in Numbers" campaign in the United Kingdom in May 2022, with the goal of raising mental health awareness among males, increasing brand recognition, and recruiting new consumers. Meanwhile, low-cost product introductions are critical, such as Good Molecules' Vitamin C Serum with Oryzanol, which will be available in June 2024 and cost under USD 14. This serum contains enhanced vitamin C forms that have been shown to be stable and effective in combating oxidative stress and increasing collagen formation, making it ideal for budget-conscious consumers looking for high-quality skincare products.
By Distributional Channel: In 2024, hypermarkets and supermarkets sold vitamin C serum, accounting for 33.95% of the market. Supermarkets and hypermarkets are gradually establishing themselves as reputable beauty retail sites by offering a diverse range of skincare and cosmetics products. These businesses encourage an enjoyable beauty purchasing experience by emphasizing visual merchandising and categorization. Sainsbury's, Garner, and L'Oreal Paris collaborated to give skincare consultations powered by artificial intelligence (AI) and augmented reality (AR) in over 100 UK stores beginning in 2022. This technology analyzes clients' faces to make personalized skincare suggestions, reflecting the rising interest in skin health and demand for products like vitamin C serum.
Market Competitive Landscape:
The Global Vitamin C Serum Market is highly consolidated. Some of the market players are Amorepacific Group Inc., Beiersdorf AG, Clarins Inc., Estée Lauder Companies Inc., Gal derma S.A., KOSÉ Corporation, L’Oreal S.A., Procter & Gamble Co., Shiseido Company Limited, Unilever plc., and Others
Scope of the Report:
| Report Metric | Details |
| Market size available for years | 2021-2034 |
| Base year considered | 2024 |
| Forecast period | 2025-2034 |
| Segments covered | By Concentration, By Type, By Distribution Channel. |
| Regions covered | North America, Asia-Pacific, Latin America, Middle East & Africa and Europe. |
| Companies Covered | Amorepacific Group Inc., Beiersdorf AG, Clarins Inc., Estee Lauder Companies Inc., Gal derma S.A.,KOSE Corporation, L’Oreal S.A., Procter & Gamble Co., Shiseido Company Limited, Unilever plc., and Others. |
Key Topics Covered in the Report:
- Global Vitamin C Serum Market Size (FY’2021-FY’2034)
- Overview of Global Vitamin C Serum Market
- Segmentation of Global Vitamin C Serum Market By Concentration (Below 10%,10% to 20% and 20% and above)
- Segmentation of Global Vitamin C Serum Market By Type (Mass, Premium and Luxury)
- Segmentation of Global Vitamin C Serum Market By Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores, Pharmacies & Drugstores, Online and Others)
- Statistical Snap of Global Vitamin C Serum Market
- Expansion Analysis of Global Vitamin C Serum Market
- Problems and Obstacles in Global Vitamin C Serum Market
- Competitive Landscape in the Global Vitamin C Serum Market
- Details on Current Investment in Global Vitamin C Serum Market
- Competitive Analysis of Global Vitamin C Serum Market
- Prominent Players in the Global Vitamin C Serum Market
- SWOT Analysis of Global Vitamin C Serum Market
- Global Vitamin C Serum Market Future Outlook and Projections (FY’2025-FY’2034)
- Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis
2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPERs internal database
2.1.4. Premium insight from KOLs
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges
5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTERs Five Forces
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6. Competitive Landscape
6.1. Global Vitamin C Serum Market Manufacturing Base Distribution, Sales Area, Product Type
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Global Vitamin C Serum Market
7. Global Vitamin C Serum Market, By Concentration (USD Million) 2021-2034
7.1. Below 10%
7.2. 10% to 20%
7.3. 20% and Above
8. Global Vitamin C Serum Market, By Type (USD Million) 2021-2034
8.1. Mass
8.2. Premium
8.3. Luxury
9. Global Vitamin C Serum Market, By Distribution Channel (USD Million) 2021-2034
9.1. Hypermarkets & Supermarkets
9.2. Specialty Stores
9.3. Pharmacies & Drugstores
9.4. Online
9.5. Others
10. Global Vitamin C Serum Market, (USD Million) 2021-2034
10.1. Global Vitamin C Serum Market Size and Market Share
11. Global Vitamin C Serum Market, By Region, (USD Million) 2021-2034
11.1. Asia-Pacific
11.1.1. Australia
11.1.2. China
11.1.3. India
11.1.4. Japan
11.1.5. South Korea
11.1.6. Rest of Asia-Pacific
11.2. Europe
11.2.1. France
11.2.2. Germany
11.2.3. Italy
11.2.4. Spain
11.2.5. United Kingdom
11.2.6. Rest of Europe
11.3. Middle East and Africa
11.3.1. Kingdom of Saudi Arabia
11.3.2. United Arab Emirates
11.3.3. Qatar
11.3.4. South Africa
11.3.5. Egypt
11.3.6. Morocco
11.3.7. Nigeria
11.3.8. Rest of Middle-East and Africa
11.4. North America
11.4.1. Canada
11.4.2. Mexico
11.4.3. United States
11.5. Latin America
11.5.1. Argentina
11.5.2. Brazil
11.5.3. Rest of Latin America
12. Company Profile
12.1. Amorepacific Group Inc.
12.1.1. Company details
12.1.2. Financial outlook
12.1.3. Product summary
12.1.4. Recent developments
12.2. Beiersdorf AG
12.2.1. Company details
12.2.2. Financial outlook
12.2.3. Product summary
12.2.4. Recent developments
12.3. Clarins Inc.
12.3.1. Company details
12.3.2. Financial outlook
12.3.3. Product summary
12.3.4. Recent developments
12.4. Estee Lauder Companies Inc.
12.4.1. Company details
12.4.2. Financial outlook
12.4.3. Product summary
12.4.4. Recent developments
12.5. Gal derma S.A.
12.5.1. Company details
12.5.2. Financial outlook
12.5.3. Product summary
12.5.4. Recent developments
12.6. KOSE Corporation
12.6.1. Company details
12.6.2. Financial outlook
12.6.3. Product summary
12.6.4. Recent developments
12.7. LOreal S.A.
12.7.1. Company details
12.7.2. Financial outlook
12.7.3. Product summary
12.7.4. Recent developments
12.8. Procter & Gamble Co.
12.8.1. Company details
12.8.2. Financial outlook
12.8.3. Product summary
12.8.4. Recent developments
12.9. Shiseido Company Limited
12.9.1. Company details
12.9.2. Financial outlook
12.9.3. Product summary
12.9.4. Recent developments
12.10. Unilever plc
12.10.1. Company details
12.10.2. Financial outlook
12.10.3. Product summary
12.10.4. Recent developments
13. Conclusion
14. List of Abbreviations
15. Reference Links
SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.
The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.
