Vacation Rental Market Growth, Trends, Size, Analysis, Key Players, Demand and Future Outlook

Vacation Rental Market Growth, Size, Trends Analysis - By Accommodation Type, By Booking Mode - Regional Outlook, Competitive Strategies and Segment Forecast to 2034

Published: Mar-2025 Report ID: FMCG2559 Pages: 1 - 222 Formats*:     
Category : Consumer & Retail
Vacation Rental Market Introduction and Overview

According to SPER Market Research, the Global Vacation Rental Market is estimated to reach USD 136.78 billion by 2034 with a CAGR of 3.95%.

The report includes an in-depth analysis of the Global Vacation Rental Market, including market size and trends, product mix, Applications, and supplier analysis. The global vacation rental market has grown significantly as travelers increasingly want individualized and unique accommodations that frequently provide greater comfort, privacy, and cost-effectiveness than traditional hotels. The advent of internet platforms such as Airbnb and Vrbo has aided this increase by simplifying the booking process and increasing the availability of a variety of lodging options. However, the sector confronts challenges such as navigating complex regulatory settings, with different regions restricting short-term rentals to address concerns about housing availability and community effect. Furthermore, maintaining consistent quality and safety standards across multiple locations remains difficult, as variations can lead to bad guest experiences and hurt the industry's brand. 
By Accommodation Type Insights: The global vacation rental market’s accommodation type segment is further segmented into 3 categories mainly: Home, Apartments and Resort/Condominium. In terms of accommodation type, the home segment dominated the global market in 2024, accounting for the greatest revenue share. Choosing a beautiful home or villa as lodging over a luxurious 5-star hotel provides a cost-effective choice for vacation accommodations, which may be a substantial price during any trip. Homes are a cost-effective choice, especially for group rentals. Recognizing the increased demand for home holiday rentals, hotel businesses have actively entered this industry.

By Booking Mode Insights: The booking mode segment of the global vacation rental market is further segmented into 2 categories: Offline and Online. Based on booking method, the offline segment dominated the global market in 2024, accounting for the greatest revenue share. The universal availability of offline channels, as well as their well-established and large global networks, are significant drivers of segment growth. Generation X and baby boomers account for the majority of tourists in the global market. Individuals from these generations are more likely to book vacations through travel agencies and other offline channels that offer convenient and easy services.

By Regional Insights: In 2024, the North American vacation rental market accounted for the largest percentage of global revenue. The vacation rental market in North America is being driven by a number of factors, including rising demand for unique and personalized travel experiences, the expansion of digital platforms such as Airbnb and Vrbo, and a shift in traveler preferences toward home-like amenities and flexible accommodation options. Economic factors such as increased disposable incomes and the prevalence of remote work have all contributed to this trend, allowing for more frequent and lengthier travel.



Market Competitive Landscape:
Global Vacation Rental Market is very competitive, with top companies focusing on product innovation, organic certifications, and strategic collaborations to increase market share. Some of the key market players are 9flats.com Pte Ltd, Airbnb Inc., Booking Holdings Inc., Expedia Group Inc., Hotelplan Holding AG, MakeMyTrip Pvt. Ltd., Novasol AS, Oravel Stays Pvt. Ltd., TripAdvisor Inc. and Wyndham Destinations Inc.

Recent Developments:
  • In May 2023, In recognition of Global Accessibility Awareness Day, Airbnb, Inc. said that its agents have checked and verified the accuracy of approximately 300,000 accessible elements in houses worldwide. The accessibility features included step-free entrances, fixed grab bars, or bath or shower seats.
  • In August 2022, Oravel Stays Private Limited purchased Bornholmske Feriehuse, a vacation rental business, to expand its footprint in Europe. The acquisition aimed to extend Oyos footprint in Croatia, where it already owned over 7,000 residences on its Traum Ferienwohnungen platform and around 1,800 vacation homes on its Belvilla platform.
Scope of the Report:
 Report Metric Details
 Market size available for years 2021-2034
 Base year considered 2024
 Forecast period 2025-2034
 Segments coveredBy Accommodation Type, By Booking Mode.
 Regions covered
North America, Latin America, Asia-Pacific, Europe, and Middle East & Africa.
 Companies Covered
9flats.com Pte Ltd, Airbnb Inc., Booking Holdings Inc., Expedia Group Inc., Hotelplan Holding AG, MakeMyTrip Pvt. Ltd., Novasol AS, Oravel Stays Pvt. Ltd., TripAdvisor Inc. and Wyndham Destinations Inc and others.
Key Topics Covered in the Report:
  • Global Vacation Rental Market Size (FY’2021-FY’2034)
  • Overview of Global Vacation Rental Market
  • Segmentation of Global Vacation Rental Market By Accommodation Type (Home, Apartments, Resort/Condominium, Others)
  • Segmentation of Global Vacation Rental Market By Booking Mode (Offline, Online)
  • Statistical Snap Global Vacation Rental Market
  • Expansion Analysis of Global Vacation Rental Market
  • Problems and Obstacles in Global Vacation Rental Market
  • Competitive Landscape in the Global Vacation Rental Market
  • Details on Current Investment in Global Vacation Rental Market
  • Competitive Analysis of Global Vacation Rental Market
  • Prominent Players in the Global Vacation Rental Market
  • SWOT Analysis of Global Vacation Rental Market 
  • Global Vacation Rental Market Future Outlook and Projections (FY’2025-FY’2034)
  • Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis

2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPERs internal database
2.1.4. Premium insight from KOLs
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation

3. Executive Summary

4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges

5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTERs Five Forces 
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis

6. Competitive Landscape
6.1. Global Vacation Rental Market Manufacturing Base Distribution, Sales Area, Product Type 
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Global Vacation Rental Market

7. Global Vacation Rental Market, By Accommodation Type (USD Million) 2021-2034
7.1. Home
7.2. Apartments
7.3. Resort/Condominium
7.4. Others

8. Global Vacation Rental Market, By Booking Mode (USD Million) 2021-2034
8.1. Offline
8.2. Online

9. Global Vacation Rental Market, (USD Million) 2021-2034
9.1. Global Vacation Rental Market Size and Market Share

10. Global Vacation Rental Market, By Region, (USD Million) 2021-2034
10.1. Asia-Pacific
10.1.1. Australia
10.1.2. China
10.1.3. India
10.1.4. Japan
10.1.5. South Korea
10.1.6. Rest of Asia-Pacific
10.2. Europe
10.2.1. France
10.2.2. Germany
10.2.3. Italy
10.2.4. Spain
10.2.5. United Kingdom
10.2.6. Rest of Europe
10.3. Middle East and Africa
10.3.1. Kingdom of Saudi Arabia 
10.3.2. United Arab Emirates
10.3.3. Qatar
10.3.4. South Africa
10.3.5. Egypt
10.3.6. Morocco
10.3.7. Nigeria
10.3.8. Rest of Middle-East and Africa
10.4. North America
10.4.1. Canada
10.4.2. Mexico
10.4.3. United States
10.5. Latin America
10.5.1. Argentina
10.5.2. Brazil
10.5.3. Rest of Latin America 

11. Company Profile
11.1. 9flats.com Pte Ltd
11.1.1. Company details
11.1.2. Financial outlook
11.1.3. Product summary 
11.1.4. Recent developments
11.2. Airbnb Inc.
11.2.1. Company details
11.2.2. Financial outlook
11.2.3. Product summary 
11.2.4. Recent developments
11.3. Booking Holdings Inc.
11.3.1. Company details
11.3.2. Financial outlook
11.3.3. Product summary 
11.3.4. Recent developments
11.4. Expedia Group Inc.
11.4.1. Company details
11.4.2. Financial outlook
11.4.3. Product summary 
11.4.4. Recent developments
11.5. Hotelplan Holding AG
11.5.1. Company details
11.5.2. Financial outlook
11.5.3. Product summary 
11.5.4. Recent developments
11.6. MakeMyTrip Pvt. Ltd.
11.6.1. Company details
11.6.2. Financial outlook
11.6.3. Product summary 
11.6.4. Recent developments
11.7. Novasol AS
11.7.1. Company details
11.7.2. Financial outlook
11.7.3. Product summary 
11.7.4. Recent developments
11.8. Oravel Stays Pvt. Ltd.
11.8.1. Financial outlook
11.8.2. Product summary 
11.8.3. Recent developments
11.9. TripAdvisor Inc.
11.9.1. Company details
11.9.2. Financial outlook
11.9.3. Product summary 
11.9.4. Recent developments
11.10. Wyndham Destinations Inc.
11.10.1. Company details
11.10.2. Financial outlook
11.10.3. Product summary 
11.10.4. Recent developments
11.11. Others

12. Conclusion

13. List of Abbreviations

14. Reference Links

SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.

The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings.  The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.

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SPER-Methodology-2

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Frequently Asked Questions About This Report
Vacation Rental Market is projected to reach USD 136.78 billion by 2034, growing at a CAGR of 3.95% during the forecast period.
Vacation Rental Market grew in Market size from 2025. The Market is expected to reach USD 136.78 billion by 2034, at a CAGR of 3.95% during the forecast period.
Vacation Rental Market CAGR of 3.95% during the forecast period.
You can get the sample pages by clicking the link - Click Here
Vacation Rental Market size is USD 136.78 billion from 2025 to 2034.
Vacation Rental Market is covered By Accommodation Type, By Booking Mode.
The North America is anticipated to have the highest Market share in the Vacation Rental Market.
The key players in the Market include Companies Covered 9flats.com Pte Ltd, Airbnb Inc., Booking Holdings Inc., Expedia Group Inc., Hotelplan Holding AG, MakeMyTrip Pvt. Ltd., Novasol AS, Oravel Stays Pvt. Ltd., TripAdvisor Inc. and Wyndham Destinations Inc and others.
The advent of internet platforms such as Airbnb and Vrbo has aided this increase by simplifying the booking process and increasing the availability of a variety of lodging options. However, the sector confronts challenges such as navigating complex regulatory settings, with different regions restricting short-term rentals to address concerns about housing availability and community effect.
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