South America Beauty and Personal Care Market Introduction and Overview
According to SPER Market Research, the South America Beauty and Personal Care Market is estimated to reach USD 74.38 billion by 2033 with a CAGR of 5.49%.
The report includes an in-depth analysis of the South America Beauty and Personal Care Market, including market size and trends, product mix, applications, and supplier analysis. The personal care and beauty section has a large selection of goods. These consist of goods for bath and shower, skin care, colour cosmetics, deodorants, hair care, oral care, male toiletries, and sun care. Additionally, there are two categories for beauty and personal care products: synthetic and natural/organic. Synthetic products, as the name implies, are made using chemicals, while natural products fall under the category of products that contain ingredients like fruits, vegetables, and flowers. Furthermore, organic products are those that are produced or processed with the use of environmentally friendly farming practices, like the use of recycled resources.
- In September 2023, L'Oréal Groupe decided to make a minority investment in Shinehigh Innovation, a Chinese creative biotech startup, in order to form a long-term relationship to develop novel and environmentally friendly beauty solutions.
- October 2022: L'Oréal Brasil increased their sun care line to satisfy the country's different skin needs. It created 11 additional sunscreen formula hues, bringing the total to 43, as well as a new colour language based on a number system designed specifically for Brazilian skin.
- March 2021: Double Wear, Revitalising Supreme+, Pure Colour, Bronze Goddess, and Advanced Night Repair are just a few of the many franchises and products that The Estée Lauder Companies Inc. will be launching and distributing in-store and online in collaboration with Sephora Brazil.
Market Opportunities and Challenges
Opportunities- The primary reason driving market growth is rising customer awareness of appearance. Products for skin care, colour cosmetics, and hair care are examples of beauty and personal care items that are becoming essential to millennials' everyday grooming routines. The introduction of cosmetics including organic, non-toxic, and natural components has also aided industry growth. The market has grown in terms of value sales because these cosmetics are easily accessible through a variety of sales channels, including pharmacies, speciality shops, and beauty salons. Furthermore, there should be significant growth potential due to the growing emphasis of male customers on skin care and grooming to improve their physical appearance and take better care of their skin.
Challenges- Cosmetics' Relative Side Effects Could Restrain Market Growth Preservatives, stabilisers, mineral pigments, dyes, and other substances that damage skin are utilised in the production of these goods. These chemicals have the potential to cause long-term skin damage, allergic reactions, inflammation, discolouration, and texture changes. Side effects have sharply increased as a result of increased consumption and uncontrolled manufacture. Paraben is the most ubiquitous chemical present in products. It raises the risk of breast cancer because it is used as a preservative in body washes, deodorants, moisturisers, shampoos, and makeup. Additionally, males who use paraben-containing products may have less sperm and less testosterone, which may interfere with the endocrine system's ability to operate.
Market Competitive Landscape
Major businesses including L'Oreal S.A., Shiseido Co. Ltd, Avon Products Inc, the Estée Lauder Companies Inc, and Oriflame Holding AG dominate the South American beauty market. Product innovation is the primary strategy that the corporations have implemented. Businesses can stand out from the competition and draw in new clients by launching cutting-edge new items. They can also increase their customer base and acquire a competitive advantage in the market.
Scope of the Report:
| Report Metric | Details |
| Market size available for years | 2020-2033 |
| Base year considered | 2023 |
| Forecast period | 2024-2033 |
| Segments covered | By Product, By Sales Channel, By Type
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| Regions covered | Brazil, Chile, Rest of South America.
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| Companies Covered | Oriflame Cosmetics Global SA, L'Oreal S.A, Christian Dior SE, Shiseido Company, Limited, The Estee Lauder Companies Inc, Natura Brasil, Surya Brasil, Best Bronze, O Boticário, Mary Kay Inc. |
COVID-19 Impact on South America Beauty and Personal Care Market
The market's expansion has also been significantly impacted by the COVID-19 epidemic. The supply and manufacturing of cosmetics and personal hygiene products were hampered by the pandemic. Strict movement restrictions, social distance, and stay-at-home policies all made the situation worse. Retailers saw no demand for new purchases as major markets were placed under lockdown and commodity sales suffered greatly across both online and offline channels.
Key Target Audience:
- Women (Primary Audience)
- Men (Growing Audience)
- Young Adults and Teens
- Eco-conscious Consumers
- Affluent Consumers
- Urban Professionals
- Beauty and Spa Salons (B2B Segment)
- E-commerce and Online Shoppers
- Fitness Enthusiasts
Our in-depth analysis of the South America Beauty and Personal Care Market includes the following segments:
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By Product:
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Fragrances
Color Cosmetics
Skincare
Hair Care
Others
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By Sales Channel:
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Offline Stores
Online Channels
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By Type:
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Organic
Chemically Formulated
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Key Topics Covered in the Report:
- South America Beauty and Personal Care Market Size (FY’2024-FY’2033)
- Overview of South America Beauty and Personal Care Market
- Segmentation of South America Beauty and Personal Care Market By Product (Fragrances, Color Cosmetics, Skincare, Hair Care, and Others)
- Segmentation of South America Beauty and Personal Care Market By Sales Channel (Offline Stores and Online Channels)
- Segmentation of South America Beauty and Personal Care Market By Type (Organic and Chemically Formulated)
- Statistical Snap of South America Beauty and Personal Care Market
- Expansion Analysis of South America Beauty and Personal Care Market
- Problems and Obstacles in South America Beauty and Personal Care Market
- Competitive Landscape in the South America Beauty and Personal Care Market
- Impact of COVID-19 and Demonetization on South America Beauty and Personal Care Market
- Details on Current Investment in South America Beauty and Personal Care Market
- Competitive Analysis of South America Beauty and Personal Care Market
- Prominent Players in the South America Beauty and Personal Care Market
- SWOT Analysis of South America Beauty and Personal Care Market
- South America Beauty and Personal Care Market Future Outlook and Projections (FY’2024-FY’2033)
- Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis
2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPER’s internal database
2.1.4. Premium insight from KOL’s
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges
4.2. COVID-19 Impacts of the South America Beauty and Personal Care Market.
5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTER’s Five Forces
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6. Competitive Landscape
6.1. South America Beauty and Personal Care Market Manufacturing Base Distribution, Sales Area, Product Type
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in South America Beauty and Personal Care Market
7. South America Beauty and Personal Care Market, By Product (USD Million) 2020-2033
7.1. South America Beauty and Personal Care Market Size, Share and Forecast, By Product, 2020-2026
7.2. South America Beauty and Personal Care Market Size, Share and Forecast, By Product, 2027-2033
7.3. Fragrances
7.4. Color Cosmetics
7.5. Skincare
7.6. Hair Care
7.7. Others
8. South America Beauty and Personal Care Market, By Sales Channel (USD Million) 2020-2033
8.1. South America Beauty and Personal Care Market Size, Share and Forecast, By Sales Channel, 2020-2026
8.2. South America Beauty and Personal Care Market Size, Share and Forecast, By Sales Channel, 2027-2033
8.3. Offline Stores
8.4. Online Channels
9. South America Beauty and Personal Care Market, By Type (USD Million) 2020-2033
9.1. South America Beauty and Personal Care Market Size, Share and Forecast, By Type, 2020-2026
9.2. South America Beauty and Personal Care Market Size, Share and Forecast, By Type, 2027-2033
9.3. Organic
9.4. Chemically Formulated
10. South America Beauty and Personal Care Market Forecast, 2020-2033 (USD Million)
10.1. South America Beauty and Personal Care Market Size and Market Share
11. South America Beauty and Personal Care Market, By Region, 2020-2033 (USD Million)
11.1. South America Beauty and Personal Care Market Size and Market Share By Region (2020-2026)
11.2. South America Beauty and Personal Care Market Size and Market Share By Region (2027-2033)
11.3. Brazil
11.4. Chile
11.5. Rest of South America
12. Company Profile
12.1. Oriflame Cosmetics Global SA
12.1.1. Company details
12.1.2. Financial outlook
12.1.3. Product summary
12.1.4. Recent developments
12.2. L'Oreal S.A
12.2.1. Company details
12.2.2. Financial outlook
12.2.3. Product summary
12.2.4. Recent developments
12.3. Christian Dior SE
12.3.1. Company details
12.3.2. Financial outlook
12.3.3. Product summary
12.3.4. Recent developments
12.4. Shiseido Company, Limited
12.4.1. Company details
12.4.2. Financial outlook
12.4.3. Product summary
12.4.4. Recent developments
12.5. The Estee Lauder Companies Inc
12.5.1. Company details
12.5.2. Financial outlook
12.5.3. Product summary
12.5.4. Recent developments
12.6. Natura Brasil
12.6.1. Company details
12.6.2. Financial outlook
12.6.3. Product summary
12.6.4. Recent developments
12.7. Surya Brasil
12.7.1. Company details
12.7.2. Financial outlook
12.7.3. Product summary
12.7.4. Recent developments
12.8. Best Bronze
12.8.1. Company details
12.8.2. Financial outlook
12.8.3. Product summary
12.8.4. Recent developments
12.9. O Boticário
12.9.1. Company details
12.9.2. Financial outlook
12.9.3. Product summary
12.9.4. Recent developments
12.10. Mary Kay Inc
12.10.1. Company details
12.10.2. Financial outlook
12.10.3. Product summary
12.10.4. Recent developments
12.11. Others
13. Conclusion
14. List of Abbreviations
15. Reference Links