Rice Wine Market Demand, Trends, Scope, Opportunities and Future Competition 2034
Rice Wine Market Growth, Size, Trends Analysis - By Product, By Distribution Channel - Regional Outlook, Competitive Strategies and Segment Forecast to 2034
| Published: Mar-2025 | Report ID: FMCG2556 | Pages: 1 - 258 | Formats*: |
| Category : Consumer & Retail | |||
Rice Wine Market Introduction and Overview
According to SPER Market Research, the Global Rice Wine Market is estimated to reach USD 7.62 billion by 2034 with a CAGR of 4.51 %.
The report includes an in-depth analysis of the Global Rice Wine Market, including market size and trends, product mix, Applications, and supplier analysis. The global rice wine market is driven by the growing popularity of Asian cuisine, increasing consumer awareness of its health benefits, and expanding international trade. Innovations such as flavored and premium rice wines, along with rising disposable incomes, further boost demand. However, the market faces challenges, including regulatory restrictions, limited consumer awareness outside Asia, and strong competition from other alcoholic beverages. Supply chain issues, climate-related impacts on rice production, and branding challenges also hinder growth. Despite these obstacles, the rise of e-commerce and evolving consumer preferences present opportunities for rice wine to establish a stronger foothold in global markets.
By Product Insights: The Sake wine segment is predicted to grow at the fastest rate over the forecast period. Health-conscious consumers looking for healthier options have found resonance in this, especially in Western countries where gluten-free diets are growing in popularity. Recent research has also emphasized sake's potential health advantages, such as its capacity to lower oxidative stress and enhance cardiovascular health. These results have strengthened the idea that sake is a sophisticated and healthful beverage option.
By Distribution Channel Insights: In 2023, the offline channel category had a significant revenue share. Supermarkets, liquor stores, and grocery stores are the mainstays of distribution, providing a broad range of brands and types to satisfy a variety of consumer tastes. Specialty stores that sell Asian food and drinks serve a specific demographic looking for genuine experiences. By showcasing rice wine on their menus and highlighting its adaptability in cocktails and pairings, restaurants and bars especially those that specialize in Asian cuisines also play a vital role in bringing the wine to new audiences. Additionally, the rapid availability and sensory experience that let customers physically see the product before buying it are advantages of the offline channel.
By Regional Insights: North America's rice wine industry is expected to expand due to rising customer demand for distinctive and genuine beverage options. The demand for rice wine has been significantly fueled by the regions diverse population, especially the Asian American community. With its unique flavors and fragrances, rice wine has become an essential component of culinary experiences as Asian cuisines gain popularity. Additionally, the industry is growing as a result of the growing usage of rice wine in cocktails and other drinks.
Market Competitive Landscape:
Some of the key market players are Asahi Shuzo Co., Ltd., China Shaoxing Yellow Rice Wine Group Co., Ltd., Dewazakura Sake Brewery Co., Ltd., Hiro Sake LLC., Kokuryu, Kooksoondang Brewery Co. Ltd, Kuaijishan Shaoxing Wine Co., Ltd., Ozeki Sake (U.S.A.), Inc., Takara Holdings Inc., and Yaegaki Corporation of USA.
Recent Developments:
- In February 2024, under his new liquor brand Kyungtakju, South Korean ballad artist Sung Si-kyung partnered with the startup brewery J1 to introduce a new Korean rice wine.
- In January 2023, Asahi Shuzo Co. declared that it would invest USD 53 million to establish a sake production facility on the East Coast of the United States. The corporation was able to increase its market share and reach in the US market thanks to this strategy.
Scope of the Report:
| Report Metric | Details |
| Market size available for years | 2021-2034 |
| Base year considered | 2024 |
| Forecast period | 2025-2034 |
| Segments covered | By Product, By Distribution Channel. |
| Regions covered | North America, Latin America, Asia-Pacific, Europe, and Middle East & Africa. |
| Companies Covered | Asahi Shuzo Co., Ltd., China Shaoxing Yellow Rice Wine Group Co., Ltd., Dewazakura Sake Brewery Co., Ltd., Hiro Sake LLC., Kokuryu, Kooksoondang Brewery Co. Ltd, Kuaijishan Shaoxing Wine Co., Ltd., Ozeki Sake (U.S.A.), Inc., Takara Holdings Inc., and Yaegaki Corporation of USA and others. |
Key Topics Covered in the Report:
- Global Rice Wine Market Size (FY’2021-FY’2034)
- Overview of Global Rice Wine Market
- Segmentation of Global Rice Wine Market By Product (Sake Wine, Huangjiu Wine, Makgeolli Wine, Others)
- Segmentation of Global Rice Wine Market By Distribution Channel (Offline, Supermarkets and Hypermarkets, Convenience Stores, Liquor Stores, Restaurants and Bars, Others, Online)
- Statistical Snap of Global Rice Wine Market
- Expansion Analysis of Global Rice Wine Market
- Problems and Obstacles in Global Rice Wine Market
- Competitive Landscape in the Global Rice Wine Market
- Details on Current Investment in Global Rice Wine Market
- Competitive Analysis of Global Rice Wine Market
- Prominent Players in the Global Rice Wine Market
- SWOT Analysis of Global Rice Wine Market
- Global Rice Wine Market Future Outlook and Projections (FY’2025-FY’2034)
- Recommendations from Analyst
1. Introduction
1.1. Scope of the report1.2. Market segment analysis
2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data2.1.2. Primary Data2.1.3. SPERs internal database2.1.4. Premium insight from KOLs
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers4.1.2. Restraints4.1.3. Opportunities4.1.4. Challenges
5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths5.1.2. Weaknesses5.1.3. Opportunities5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape5.2.2. Economic Landscape5.2.3. Social Landscape5.2.4. Technological Landscape5.2.5. Environmental Landscape5.2.6. Legal Landscape
5.3. PORTERs Five Forces
5.3.1. Bargaining power of suppliers5.3.2. Bargaining power of buyers5.3.3. Threat of Substitute5.3.4. Threat of new entrant5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6. Competitive Landscape
6.1. Global Rice Wine Market Manufacturing Base Distribution, Sales Area, Product Type6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Global Rice Wine Market
7. Global Rice Wine Market, By Product (USD Million) 2021-2034
7.1. Sake Wine7.2. Huangjiu Wine7.3. Makgeolli Wine7.4. Others
8. Global Rice Wine Market, By Distribution Channel (USD Million) 2021-2034
8.1. Offline8.2. Supermarkets and Hypermarkets8.3. Convenience Stores8.4. Liquor Stores8.5. Restaurants and Bars8.6. Others8.7. Online
9. Global Rice Wine Market, (USD Million) 2021-2034
9.1. Global Rice Wine Market Size and Market Share
10. Global Rice Wine Market, By Region, (USD Million) 2021-2034
10.1. Asia-Pacific
10.1.1. Australia10.1.2. China10.1.3. India10.1.4. Japan10.1.5. South Korea10.1.6. Rest of Asia-Pacific
10.2. Europe
10.2.1. France10.2.2. Germany10.2.3. Italy10.2.4. Spain10.2.5. United Kingdom10.2.6. Rest of Europe
10.3. Middle East and Africa
10.3.1. Kingdom of Saudi Arabia10.3.2. United Arab Emirates10.3.3. Qatar10.3.4. South Africa10.3.5. Egypt10.3.6. Morocco10.3.7. Nigeria10.3.8. Rest of Middle-East and Africa
10.4. North America
10.4.1. Canada10.4.2. Mexico10.4.3. United States
10.5. Latin America
10.5.1. Argentina10.5.2. Brazil10.5.3. Rest of Latin America
11. Company Profile
11.1. Asahi Shuzo Co., Ltd.
11.1.1. Company details11.1.2. Financial outlook11.1.3. Product summary11.1.4. Recent developments
11.2. China Shaoxing Yellow Rice Wine Group Co., Ltd.
11.2.1. Company details11.2.2. Financial outlook11.2.3. Product summary11.2.4. Recent developments
11.3. Dewazakura Sake Brewery Co., Ltd.
11.3.1. Company details11.3.2. Financial outlook11.3.3. Product summary11.3.4. Recent developments
11.4. Hiro Sake LLC.
11.4.1. Company details11.4.2. Financial outlook11.4.3. Product summary11.4.4. Recent developments
11.5. Kokuryu
11.5.1. Company details11.5.2. Financial outlook11.5.3. Product summary11.5.4. Recent developments
11.6. Kooksoondang Brewery Co. Ltd
11.6.1. Company details11.6.2. Financial outlook11.6.3. Product summary11.6.4. Recent developments
11.7. Kuaijishan Shaoxing Wine Co., Ltd.
11.7.1. Company details11.7.2. Financial outlook11.7.3. Product summary11.7.4. Recent developments
11.8. Ozeki Sake (U.S.A.), Inc.
11.8.1. Company details11.8.2. Financial outlook11.8.3. Product summary11.8.4. Recent developments
11.9. Takara Holdings Inc.
11.9.1. Company details11.9.2. Financial outlook11.9.3. Product summary11.9.4. Recent developments
11.10. Yaegaki Corporation of USA
11.10.1. Company details11.10.2. Financial outlook11.10.3. Product summary11.10.4. Recent developments
11.11. Others
12. Conclusion
13. List of Abbreviations
14. Reference Links
SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.
The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.
Frequently Asked Questions About This Report
Rice Wine Market CAGR of 4.51% during the forecast period.
Rice Wine Market size is USD 7.62 billion from 2025 to 2034.
Rice Wine Market is projected to reach USD 7.62 billion by 2034, growing at a CAGR of 4.51% during the forecast period.
Rice Wine Market grew in Market size from 2025. The Market is expected to reach USD 7.62 billion by 2034, at a CAGR of 4.51% during the forecast period.
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Rice Wine Market is covered By Product, By Distribution Channel.
The North America is anticipated to have the highest Market share in the Rice Wine Market.
"The key players in the Market include Companies Covered Asahi Shuzo Co., Ltd., China Shaoxing Yellow Rice Wine Group Co., Ltd., Dewazakura Sake Brewery Co., Ltd., Hiro Sake LLC., Kokuryu, Kooksoondang Brewery Co. Ltd, Kuaijishan Shaoxing Wine Co., Ltd., Ozeki Sake (U.S.A.), Inc., Takara Holdings Inc., and Yaegaki Corporation of USA and others.
The global rice wine market is driven by the growing popularity of Asian cuisine, increasing consumer awareness of its health benefits, and expanding international trade. Innovations such as flavored and premium rice wines, along with rising disposable incomes, further boost demand.
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