Middle East and Africa Baby and Adult Diaper Market Introduction and Overview
According to SPER Market Research, the Middle East and Africa Baby and Adult Diaper Market is estimated to reach USD XX billion by 2033 with a CAGR of 6.7%.
The report includes an in-depth analysis of the Middle East and Africa Baby and Adult Diaper Market, including market size and trends, product mix, applications, and supplier analysis. A baby diaper is an absorbent garment used by infants or toddlers to collect urine and feces, keeping them dry and avoiding leaks. Baby diapers are normally available in two types: disposable and cloth. They are designed for convenience of use and comfort. Disposable diapers are constructed from a variety of absorbent materials, including super-absorbent polymers, fluff pulp, and breathable fabrics. Cloth diapers, composed of fabrics such as cotton or microfiber, are reusable but must be washed on a regular basis. Adult diapers are similar to baby diapers, but are intended for use by those who have incontinence due to age, disability or sickness. These diapers help treat urine or faecal incontinence by keeping the wearer dry and comfortable while reducing leakage and odour.
- October 2023: Procter & Gamble (P&G) has increased its footprint in the Middle East by introducing new baby diaper varieties made from environmentally friendly materials. This change was prompted by increased demand for sustainable products in the region, as consumers became more environmentally concerned.
- June 2023: In response to economic constraints, local manufacturers in South Africa have increased manufacturing of inexpensive diaper solutions, with a focus on rural areas with lower-income clients. This trend sees greater competition with worldwide companies such as Procter & Gamble.
Market Opportunities and Challenges
Opportunities- The Middle East and Africa (MEA) baby and adult diaper markets are expanding significantly. The MEA region's population has steadily increased, particularly in metropolitan areas, resulting in a growing need for infant and adult diapers. Urbanization promotes modern lifestyles, and busy parents prefer the convenience of disposable diapers for their infants. Similarly, the growing aging population in some nations in the region, particularly the Gulf Cooperation Council (GCC) countries and South Africa, has increased demand for adult diapers, which provide critical care for the elderly. Increased social acceptance of diaper use, particularly among adults, has also helped the business grow. As incontinence becomes less of a controversial topic, more people feel comfortable purchasing and using adult diapers.
Challenges- One of the most significant issues in the MEA diaper market is the relatively high cost of disposable diapers. Many countries in the region have a sizable population that is price-sensitive, especially in rural areas and less affluent countries. Premium diapers, which provide superior absorbency, comfort, and skin protection, may be too expensive for low-income clients. This provides a barrier to wider adoption, particularly in growing African economies. Cultural issues in some parts of the MEA region may make it difficult to adopt both infant and adult diapers. Cloth diapers are still widely used in certain African countries due to cost considerations, and adult diapers are frowned upon in other areas where incontinence is viewed as a delicate subject.
Market Competitive Landscape
The Middle East and Africa Baby and Adult Diaper Market is a highly competitive arena due to the presence of multiple global and regional companies in the competitive environment. Leading companies in the industry are Proctor and Gamble Co, Kao Corp, Essity AB, Unicharm Corp, Johnson & Johnson, Kimberly-Clark Corporation, Ontex Group N.V, Batterjee Paper Products Co., Snugberi.
Scope of the report:
| Report Metric | Details |
| Market size available for years | 2020-2033 |
| Base year considered | 2023 |
| Forecast period | 2024-2033 |
| Segments covered | By Age Group, By Type, By Product Type, By Distribution Channel |
| Regions covered | United Arab Emirates, Saudi Arabia, South Africa, Nigeria, Rest of Middle east and Africa |
| Companies Covered | Proctor and Gamble Co., Kao Corp., Essity AB, Unicharm Corp., Johnson & Johnson, Kimberly-Clark Corporation, Ontex Group N.V., Batterjee Paper Products Co., Snugberi. |
COVID-19 Impact on Middle East and Africa Baby and Adult Diaper Market
The COVID-19 pandemic has had a significant influence on the Middle Eastern and African (MEA) baby and adult diaper markets. The pandemic's global supply chain disruptions impacted the availability of raw materials and production capacity for diaper producers in the Middle East and North Africa. Factory closures, labor shortages, and transportation limitations caused production delays and reduced completed product availability. This was especially evident in nations where diaper production was significantly reliant on imports of critical ingredients such as nonwoven fabrics, polymers, and absorbent materials. Supply limitations resulted in price increases and occasional product shortages, affecting market availability of both baby and adult diapers.
Key Target Audience:
- Parents of Infants and Toddlers
- Middle-Class Families
- Low-Income Households
- Elderly Population
- Caregivers and Healthcare Providers
- Urban Working Parents
- Women Postpartum
Our in-depth analysis of the Middle East and Africa Baby and Adult Diaper Market includes the following segments:
| By Age Group: | Infant (0-6 months)Babies and Young Toddlers (6-18 months)Toddlers (18-24 months)Children above 2 years |
| By Type: | Organic Conventional |
| By Product Type: | Cloth Diapers Disposable Diapers |
| By Distribution Channel: | Supermarkets and HypermarketsConvenience StoresPharmacy and Drug StoresOnlineOthers |
Key Topics Covered in the Report:
- Middle East and Africa Baby and Adult Diaper Market Size (FY’2024-FY’2033)
- Overview of Middle East and Africa Baby and Adult Diaper Market
- Segmentation of Middle East and Africa Baby and Adult Diaper Market By Age Group (Infant, Babies and Young Toddlers, Toddlers, Children above 2 years)
- Segmentation of Middle East and Africa Baby and Adult Diaper Market by Type (Organic, Conventional)
- Segmentation of Middle East and Africa Baby and Adult Diaper Market by Product Type (Cloth Diapers, Disposable Diapers)
- Segmentation of Middle East and Africa Baby and Adult Diaper Market by Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Pharmacy and Drug Stores, Online, Others)
- Statistical Snap of Middle East and Africa Baby and Adult Diaper Market
- Expansion Analysis of Middle East and Africa Baby and Adult Diaper Market
- Problems and Obstacles in Middle East and Africa Baby and Adult Diaper Market
- Competitive Landscape Middle East and Africa Baby and Adult Diaper Market
- Impact of COVID-19 and Demonetization Middle East and Africa Baby and Adult Diaper Market
- Details on Current Investment in Middle East and Africa Baby and Adult Diaper Market
- Competitive Analysis Middle East and Africa Baby and Adult Diaper Market
- Prominent Players in the Middle East and Africa Baby and Adult Diaper Market
- SWOT Analysis Middle East and Africa Baby and Adult Diaper Market
- Middle East and Africa Baby and Adult Diaper Market Future Outlook and Projections (FY’2024-FY’2033)
- Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis
2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPER’s internal database
2.1.4. Premium insight from KOL’s
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges
4.2. COVID-19 Impacts of the Middle East and Africa Baby and Adult Diaper Market
5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTER’s Five Forces
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6. Competitive Landscape
6.1. Middle East and Africa Baby and Adult Diaper Market Manufacturing Base Distribution, Sales Area, Product Type
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Middle East and Africa Baby and Adult Diaper Market
7. Middle East and Africa Baby and Adult Diaper Market, By Age Group (USD Million) 2020-2033
7.1. Middle East and Africa Baby and Adult Diaper Market Size, Share and Forecast, By Age Group, 2020-2026
7.2. Middle East and Africa Baby and Adult Diaper Market, Share and Forecast, By Age Group, 2027-2033
7.3. Infant (0-6 months)
7.4. Babies and Young Toddlers (6-18 months)
7.5. Toddlers (18-24 months)
7.6. Children above 2 years
8. Middle East and Africa Baby and Adult Diaper Market, By Type (USD Million) 2020-2033
8.1. Middle East and Africa Baby and Adult Diaper Market Size, Share and Forecast, By Type, 2020-2026
8.2. Middle East and Africa Baby and Adult Diaper Market Size, Share and Forecast, By Type, 2027-2033
8.3. Organic
8.4. Conventional
9. Middle East and Africa Baby and Adult Diaper Market, By Product Type (USD Million) 2020-2033
9.1. Middle East and Africa Baby and Adult Diaper Market Size, Share and Forecast, By Product Type, 2020-2026
9.2. Middle East and Africa Baby and Adult Diaper Market Size, Share and Forecast, By Product Type, 2027-2033
9.3. Cloth Diapers
9.4. Disposable Diapers
10. Middle East and Africa Baby and Adult Diaper Market, By Distribution Channel (USD Million) 2020-2033
10.1. Middle East and Africa Baby and Adult Diaper Market Size, Share and Forecast, By Distribution Channel, 2020-2026
10.2. Middle East and Africa Baby and Adult Diaper Market Size, Share and Forecast, By Distribution Channel, 2027-2033
10.3. Supermarkets and Hypermarkets
10.4. Convenience Stores
10.5. Pharmacy and Drug Stores
10.6. Online
10.7. Others
11. Middle East and Africa Baby and Adult Diaper Market Forecast, 2020-2033 (USD Million)
11.1. Middle East and Africa Baby and Adult Diaper Market Forecast Size and Market Share
12. Middle East and Africa Baby and Adult Diaper Market Forecast, By Region, 2020-2033 (USD Million)
12.1. Middle East and Africa Baby and Adult Diaper Market Forecast Size and Market Share By Region (2020-2026)
12.2. Middle East and Africa Baby and Adult Diaper Market Forecast Size and Market Share By Region (2027-2033)
12.3. Middle East and Africa
12.3.1. United Arab Emirates
12.3.2. Saudi Arabia
12.3.3. South Africa
12.3.4. Nigeria
12.3.5. Rest of Middle East and Africa
13. Company Profile
13.1. PROCTER & GAMBLE CO
13.1.1. Company details
13.1.2. Financial outlook
13.1.3. Product summary
13.1.4. Recent developments
13.2. KAO CORP
13.2.1. Company details
13.2.2. Financial outlook
13.2.3. Product summary
13.2.4. Recent developments
13.3. ESSITY AB
13.3.1. Company details
13.3.2. Financial outlook
13.3.3. Product summary
13.3.4. Recent developments
13.4. UNICHARM CORP
13.4.1. Company details
13.4.2. Financial outlook
13.4.3. Product summary
13.4.4. Recent developments
13.5. JOHNSON & JOHNSON
13.5.1. Company details
13.5.2. Financial outlook
13.5.3. Product summary
13.5.4. Recent developments
13.6. KIMBERLY-CLARK CORPORATION
13.6.1. Company details
13.6.2. Financial outlook
13.6.3. Product summary
13.6.4. Recent developments
13.7. ONTEX GROUP N.V
13.7.1. Company details
13.7.2. Financial outlook
13.7.3. Product summary
13.7.4. Recent developments
13.8. BATTERJEE PAPER PRODUCTS CO
13.8.1. Company details
13.8.2. Financial outlook
13.8.3. Product summary
13.8.4. Recent developments
13.9. SNUGBERI
13.9.1. Company details
13.9.2. Financial outlook
13.9.3. Product summary
13.9.4. Recent developments
13.10. Others
14. Conclusion
15. List of Abbreviations
16. Reference Links
SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.
The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.
