Middle East & Africa E-cigarette and Vape Market Introduction and Overview
According to SPER Market Research, the Middle East & Africa E-cigarette and Vape Market is estimated to reach USD 3685.54 million by 2033 with a CAGR of 20.01%.
The report includes an in-depth analysis of the Middle East & Africa E-cigarette and Vape Market, including market size and trends, product mix, Applications, and supplier analysis. E-cigarettes are electronic devices that replicate the act of smoking. They typically contain a battery, a heating element, and an e-liquid cartridge or tank. When the device is triggered, the heating element vaporizes the e-liquid, which the user then inhales. E-cigarettes, unlike regular cigarettes, do not burn and therefore do not emit smoke, tar, or many of the toxic chemicals linked with tobacco smoke. E-cigarettes provide an alternate nicotine delivery system that may be less dangerous than traditional smoking.
- In April 2022, RELX International, a worldwide electronic cigarette firm, praised Egyptian authorities' recent decision to allow the legal import and sale of e-cigarette goods in the country. The lifting of the prohibition demonstrates Egyptian authorities' evolving approach to e-cigarettes. It lays the groundwork for a regulated market brimming with economic prospects by meeting the demand for conveniently accessible, high-quality items among legal age (adult) consumers across the country.
- "Electronic cigarettes & accessories trading" is a new business that was recently introduced by the Dubai Department of Economic Development (DED) in November 2019 under the "Tobacco and Smoking accessories trading" group.
Market Opportunities and Challenges
Opportunities: The market is expanding because to its superior safety when compared to other tobacco products. Tobacco use is linked to a number of health issues, including as cancer, heart disease, and respiratory disorders. In actuality, six million fatalities each year are caused by tobacco use. Experts are urging more and more passive smokers to switch to vaping goods. Because these products contain less nicotine, addiction is less likely to occur. They make it safer than traditional cigarettes by assisting in the delivery of nicotine without burning tobacco. A number of providers are creating safer products with lower nicotine content in order to meet this need. Therefore, during the projection period, these variables will lead to additional market growth and trends.
Challenges:
- Regulatory uncertainty: The e-cigarette and vape market faces significant challenges due to regulatory uncertainty. Inconsistent standards in several areas might stifle growth and disrupt the supply chain. Different methods of regulating e-cigarettes, ranging from outright bans to stringent limitations on marketing and product standards, make it difficult for producers and distributors to meet all criteria. Not knowing what future laws will look like makes it difficult for businesses to make investment decisions and expand their markets, leaving industry players feeling uncertain.
Market Competitive Landscape
British American Tobacco Plc had the greatest market share in the e-cigarette market in 2020. Other corporations include Phillip Morris International, the Eastern Tobacco Company (ETC), and other local players. This market is being driven by government backing as well as consumer awareness of health and environmental issues. They are brought into the market to appeal to a diverse range of customers. Manufacturers are becoming more interested in new add-on flavors due to increased demand. The market's online presence aids in its proliferation, expansion of activities, and consumer base.
Scope of the Report:
| Report Metric | Details |
| Market size available for years | 2020-2033 |
| Base year considered | 2023 |
| Forecast period | 2024-2033 |
| Segments covered | By Product, By Category, By Distribution Channel |
| Regions covered | South Africa, Nigeria, Kenya, Ghana, United Arab Emirates, Egypt, Rest of Middle East & Africa |
| Companies Covered | Altria Group Inc, British American Tobacco, Imperial Brands PLC, Vapor Group Inc, Japan Tobacco Inc, Pax Global Technology Ltd, Philip Morris International Inc, Reynolds Consumer Products Inc, Shenzhen International Holdings Ltd. |
The Covid-19 pandemic has had both beneficial and negative effects on the Middle Eastern and African E-Cigarette Markets.
- Increased Health Consciousness: The epidemic has raised people's health awareness, resulting in a greater interest in healthier lifestyle choices. This has caused some smokers to look into e-cigarettes as a possible alternative to traditional smoking.
- Regulatory Response: Some governments have utilized the pandemic to impose stricter regulations on e-cigarettes. This includes sales bans and advertising limitations, which exacerbate the obstacles encountered by industry participants.
By Product Insights: In 2022, the rechargeable sector held the largest market share, exceeding 40%. Rechargeable gadgets are expected to gain popularity due to their low cost and ability to eliminate the need for recurring supplies such as cartridges. Furthermore, clients who produce their own e-liquid can avoid purchasing pre-filled cartridges. Recharged e-cigarettes are especially cost-effective for experienced smokers. Rechargeable e-cigarettes are also gaining popularity among young people in several major nations since they emit less smoke and can be charged through a USB port.
Key Target Audience
- Adult Smokers Seeking Alternatives
- Young Adults and Millennials
- Health-Conscious Consumers (looking to reduce tobacco use)
- Expatriates and Western Influenced Consumers
- Premium and High-Income Consumers
- E-Commerce Shoppers
- Specialty Vape Shops and Retailers
Our in-depth analysis of the Middle East & Africa E-cigarette and Vape Market includes the following segments:
| By Product: | DisposableRechargeableModular Devices |
| By Category: | OpenClosed |
| By Distribution Channel: | OnlineRetail |
| By Region: | Nigeria Kenya Ghana United Arab Emirates Egypt Rest of Middle East & Africa |
Key Topics Covered in the Report
- Middle East & Africa E-cigarette and Vape Market Size (FY’2024-FY’2033)
- Overview of Middle East & Africa E-cigarette and Vape Market
- Segmentation of Middle East & Africa E-cigarette and Vape Market By Product (Disposable, Rechargeable, Modular Devices)
- Segmentation of Middle East & Africa E-cigarette and Vape Market By Category (Open, Closed)
- Segmentation of Middle East & Africa E-cigarette and Vape Market By Distribution Channel (Online, Retail)
- Statistical Snap of Middle East & Africa E-cigarette and Vape Market
- Expansion Analysis of Middle East & Africa E-cigarette and Vape Market
- Problems and Obstacles in Middle East & Africa E-cigarette and Vape Market
- Competitive Landscape in the Middle East & Africa E-cigarette and Vape Market
- Impact of COVID-19 and Demonetization on Middle East & Africa E-cigarette and Vape Market
- Details on Current Investment in Middle East & Africa E-cigarette and Vape Market
- Competitive Analysis of Middle East & Africa E-cigarette and Vape Market
- Prominent Players in the Middle East & Africa E-cigarette and Vape Market
- SWOT Analysis of Middle East & Africa E-cigarette and Vape Market
- Middle East & Africa E-cigarette and Vape Market Future Outlook and Projections (FY’2024-FY’2033)
- Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis
2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPER’s internal database
2.1.4. Premium insight from KOL’s
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges
4.2. COVID-19 Impacts of the Middle East & Africa E-cigarette and Vape Market.
5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTER’s Five Forces
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6. Competitive Landscape
6.1. Middle East & Africa E-cigarette and Vape Market Manufacturing Base Distribution, Sales Area, Product Type
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Middle East & Africa E-cigarette and Vape Market
7. Middle East & Africa E-cigarette and Vape Market, By Product (USD Million) 2020-2033
7.1. Middle East & Africa E-cigarette and Vape Market Size, Share and Forecast, By Product, 2020-2026
7.2. Middle East & Africa E-cigarette and Vape Market Size, Share and Forecast, By Product, 2027-2033
7.3. Disposable
7.4. Rechargeable
7.5. Modular Devices
8. Middle East & Africa E-cigarette and Vape Market, By Category (USD Million) 2020-2033
8.1. Middle East & Africa E-cigarette and Vape Market Size, Share and Forecast, By Category, 2020-2026
8.2. Middle East & Africa E-cigarette and Vape Market Size, Share and Forecast, By Category, 2027-2033
8.3. Open
8.4. Closed
9. Middle East & Africa E-cigarette and Vape Market, By Distribution Channel (USD Million) 2020-2033
9.1. Middle East & Africa E-cigarette and Vape Market Size, Share and Forecast, By Distribution Channel, 2020-2026
9.2. Middle East & Africa E-cigarette and Vape Market Size, Share and Forecast, By Distribution Channel, 2027-2033
9.3. Online
9.4. Retail
9.4.1. Convenience Store
9.4.2. Drug Store
9.4.3. Newsstand
9.4.4. Tobacconist Store
9.4.5. Specialty E-cigarette Store
10. Middle East & Africa E-cigarette and Vape Market Forecast, 2020-2033 (USD Million)
10.1. Middle East & Africa E-cigarette and Vape Market Size and Market Share
11. Middle East & Africa E-cigarette and Vape Market, By Region, 2020-2033 (USD Million)
11.1. Middle East & Africa E-cigarette and Vape Market Size and Market Share By Region (2020-2026)
11.2. Middle East & Africa E-cigarette and Vape Market Size and Market Share By Region (2027-2033)
11.3. South Africa
11.4. Nigeria
11.5. Kenya
11.6. Ghana
11.7. United Arab Emirates
11.8. Egypt
11.9. Rest of Middle East & Africa
12. Company Profile
12.1. Altria Group Inc
12.1.1. Company details
12.1.2. Financial outlook
12.1.3. Product summary
12.1.4. Recent developments
12.2. British American Tobacco
12.2.1. Company details
12.2.2. Financial outlook
12.2.3. Product summary
12.2.4. Recent developments
12.3. Imperial Brands PLC
12.3.1. Company details
12.3.2. Financial outlook
12.3.3. Product summary
12.3.4. Recent developments
12.4. Vapor Group Inc
12.4.1. Company details
12.4.2. Financial outlook
12.4.3. Product summary
12.4.4. Recent developments
12.5. Japan Tobacco Inc
12.5.1. Company details
12.5.2. Financial outlook
12.5.3. Product summary
12.5.4. Recent developments
12.6. Pax Global Technology Ltd
12.6.1. Company details
12.6.2. Financial outlook
12.6.3. Product summary
12.6.4. Recent developments
12.7. Philip Morris International Inc
12.7.1. Company details
12.7.2. Financial outlook
12.7.3. Product summary
12.7.4. Recent developments
12.8. Reynolds Consumer Products Inc
12.8.1. Company details
12.8.2. Financial outlook
12.8.3. Product summary
12.8.4. Recent developments
12.9. Shenzhen International Holdings Ltd
12.9.1. Company details
12.9.2. Financial outlook
12.9.3. Product summary
12.9.4. Recent developments
12.10. Others
13. Conclusion
14. List of Abbreviations
15. Reference Links
SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.
The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.
