1.1. Scope of the report

1.2. Market segment analysis

2.1 Research data source 

2.1.1 Secondary data

2.1.2 Primary data

2.1.3 SPER’s internal database

2.1.4 Premium insight from KOL’s

2.2 Market size estimation

2.2.1 Top-down and Bottom-up approach

2.3 Data triangulation

4.1. Driver, Restraint, Opportunity and Challenges analysis

4.1.1 Drivers

4.1.2 Restraints

4.1.3 Opportunities

4.1.4 Challenges 

4.2. COVID-19 Impacts of the India Online Furniture and Home Decor Market 

5.1. SWOT analysis 

5.1.1 Strengths 

5.1.2 Weaknesses 

5.1.3 Opportunities

5.1.4 Threats

5.2. PESTEL analysis 

5.2.1 Political landscape

5.2.2 Economic landscape

5.2.3 Social landscape 

5.2.4 Technological landscape 

5.2.5 Environmental landscape 

5.2.6 Legal landscape 

5.3. PORTER’S five forces analysis 

5.3.1 Bargaining power of suppliers 

5.3.2 Bargaining power of Buyers 

5.3.3 Threat of Substitute 

5.3.4 Threat of new entrant 

5.3.5 Competitive rivalry

5.4. Heat map analysis

6.1 India Online Furniture and Home Decor Manufacturing Base Distribution, Sales Area, Product Type 

6.2 Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in India Online Furniture and Home Decor Market 

7.1 Furniture

7.2 Furnishing & Home Decor

8.1 Beds

8.2 Sofa Sets

8.3 Dining Furniture

8.4 Chairs & Tables

8.5 Others

9.1 Textiles 

9.1.1 Linen

9.1.2 Curtains

9.1.3 Cushions & Covers

9.2 Table Décor & Wall Décor

9.3 Mattresses

9.4 Lighting

9.5 Others 

9.5.1 Spiritual

9.5.2 Flooring

10.1 Personal

10.2 Commercial

11.1 India Online Furniture and Home Decor Size and Market Share by Region (2019-2025)

11.2 India Online Furniture and Home Decor Size and Market Share by Region (2026-2032)

11.3 North India

11.4 South India

11.5 East India

11.6 West India

12.1 At Home by Nilkamal

12.1.1 Company details

12.1.2 Financial outlook

12.1.3 Product summary 

12.1.4 Recent developments

12.2 Durian

12.2.1 Company details

12.2.2 Financial outlook

12.2.3 Product summary 

12.2.4 Recent developments

12.3 Godrej Interio

12.3.1 Company details

12.3.2 Financial outlook

12.3.3 Product summary 

12.3.4 Recent developments

12.4 Home Centre

12.4.1 Company details

12.4.2 Financial outlook

12.4.3 Product summary 

12.4.4 Recent developments

12.5 Home Town

12.5.1 Company details

12.5.2 Financial outlook

12.5.3 Product summary 

12.5.4 Recent developments

12.6 IKEA

12.6.1 Company details

12.6.2 Financial outlook

12.6.3 Product summary 

12.6.4 Recent developments

12.7 Pepperfry

12.7.1 Company details

12.7.2 Financial outlook

12.7.3 Product summary 

12.7.4 Recent developments

12.8 Space Wood

12.8.1 Company details

12.8.2 Financial outlook

12.8.3 Product summary 

12.8.4 Recent developments

12.9 Urban Ladder (Reliance Retail)

12.9.1 Company details

12.9.2 Financial outlook

12.9.3 Product summary 

12.9.4 Recent developments

SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.

The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings.  The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.