Beetroot, often known as the table beet, red beet, garden beet, or golden beet, is a taproot from the beet plant. Beetroot, which contains more sugar than other plants, can be used as a sweetener. Beetroot powder is produced by grinding or milling dried beetroots. Beetroot powder is used to flavor and color many different items. Beetroot recipe contains betaine, a phytochemical that is essential for cardiovascular system health and helps the liver and kidney metabolize amino acids. Beetroot powder contains potassium, phosphorus, chloride, iodine, iron, magnesium, calcium, copper, sodium, riboflavin, thiamine, fiber, and vitamins. Beetroot powder is used as a dietary supplement due to its high antioxidant content. 

Market Drivers: Beetroot juice contains a high concentration of nitrates, which promote heart health and blood flow. People with heart failure may benefit from beet extract's nitrate content, which increases blood flow and exercise capability. As a result, throughout the forecast period, the rising global incidence of cardiovascular disease is expected to drive the growth of the beetroot powder market. Beetroot powder's enhanced antioxidant content has resulted in growing use in cosmetics, propelling the beetroot powder market globally. Consumers' growing health concern is leading them to utilize beetroot powder as a nutritionally beneficial coloring additive in pizza and pasta. Thus, the increased prevalence of cardiovascular disease around the world is likely to boost the growth of the worldwide beetroot powder market over the forecast period.

Challenges: The rising cost of beets and production is expected to impede the growth of the beetroot powder business over the forecast period. Because of their high prices, consumers in developing and undeveloped countries may find it difficult to use products containing beetroot powder. As a result, market growth is expected to slow down. Beetroot has a lot of oxalates, which can induce kidney stones if eaten in excess. Although it is exceedingly rare, some people may get allergic to beetroot. Rashes, hives, itching, chills, and fever are just a few allergic reactions that might occur. As a result, these adverse effects present a significant impediment to industry growth.

Market Trends: Technological advances in beetroot powder production are also contributing to market expansion. Innovations in drying and processing methods have enabled the production of high-quality beetroot powder while preserving its nutritional value, flavor, and color. Freeze-drying, air-drying, and vacuum drying processes help to extend the shelf life and stability of beetroot powder while preserving its important nutrients and antioxidants. Manufacturers in the food and beverage business are creating new uses for beetroot powder, such as functional snacks, energy bars, health drinks, and natural food colorants. Beetroot powder's versatility in product formulation has made it a desirable component for companies seeking to address the growing demand for functional foods with specific health advantages. 

Bioglan, Biofinest, Botanical Ingredients Ltd, Go Superfood, Natures Aid Ltd, Natures Way Products LLC, NutraMarks Inc, Radiance Ltd, Terrasoul Superfoods, UpBiet and others.

By Product: Based on the Product, Global Beet Root Powder Market is segmented as; Conventional, Organic.

By Application: Based on the Application, Global Beet Root Powder Market is segmented as; Food & Beverage, Nutraceuticals & Dietary Supplements, Cosmetics & Personal Care.

By Distribution Channel: Based on the Distribution Channel, Global Beet Root Powder Market is segmented as; Supermarkets/Hypermarkets, Convenience Stores, Online.

By Region: This research also includes data for North America, Asia-Pacific, Latin America, Middle East & Africa and Europe.

This study also encompasses various drivers and restraining factors of this market for the forecast period. Various growth opportunities are also discussed in the report.