Q-commerce is supported by a mechanism that enables quick on-demand delivery. By combining the benefits of e-commerce with the traditional shopping experience, Q-Commerce has developed a business model that effectively serves growing consumer demand by facilitating online buying. Rapid Commerce is essentially eCommerce with a smart last-mile delivery system. The USP of rapid commerce, which distinguishes it from traditional eCommerce, is the speed of delivery. The recent quantum jump in the eCommerce industry has had a huge impact on consumer shopping habits. A billion-dollar industry is probably about to start up shortly with the introduction of Q-Commerce and the change in consumer behaviour. Compared to traditional eCommerce, Q-Commerce platforms provide a faster shopping experience. This leads to easier checkout procedures, lighter carts, and a more satisfying shopping experience overall.

A mother or principal hub, distribution centres, and dark storefronts are the three components that make up the rapid commerce business model (commonly referred to as last-mile delivery stores). Dark warehouses have a smaller capacity and are more compact. These warehouses are more practical for clients and enable prompt order fulfilment. The last-mile businesses and distribution centres will collaborate to determine delivery operations after an order is placed. Quick fulfilment comes at a higher cost for delivery. In these cases, Q-Commerce businesses use data-driven estimation models to plan the order fulfilment process. In its current state, the Indian Q-commerce industry has tapped into niches for small, portable, and essential product categories including food, stationery, small devices, pet supplies, home and personal care items, etc. 

Businesses are stressing that it is now possible and that they will go to great efforts to provide their consumers with an excellent experience, even though it is not required for all of these things to be delivered in under 30 minutes. Contrarily, consumers are more willing to accept the least delivery fee for quick deliveries because it saves them time and effort.

The COVID-19 epidemic's global spread has changed how individuals view online shopping and how they make purchases of products and services. Because of uniform lockdown laws across the nation and consumers' growing reluctance to go outside and buy needs, India has switched towards e-commerce. After the release of COVID-19, quick commerce continued to expand and merged with a fast-paced way of life. On-demand delivery services and digital products were seen to be becoming more and more popular among food and retail businesses after the pandemic. This may create the opportunity for a quick commerce business to grow. To meet the demands of customers, Q-Commerce emerged at the same time as COVID-19 was introduced. Due to the availability of faster delivery in a short period of time, customers increasingly want a broader variety of electronics, clothing, and personal products that must be supplied swiftly. 

The COVID-19 was strikingly unique compared to anything we have previously seen. It's safe to say that when the entire world had to shut down, e-commerce saved the day by enabling millions of customers to stay at home and have their preferred goods delivered right to their doorstep. Due to the requirement for social seclusion and lockdowns, consumers have grown more dependent on online shopping, social media use, web communication and teleconferencing, and streaming of records and movies. Business-to-customer (B2C) sales have surged as a result of a growth in business-to-business (B2B) e-commerce. The rise in B2C transactions is notably apparent in the online purchases of food, medical supplies, and other necessary household items.

The market study provides market data by competitive landscape, revenue analysis, market segments and detailed analysis of key market players such as; BB Now, Blinkit, Dunzo, Flipkart Quick, Ola Dash, Swiggy Instamart, Zepto.

By Product Category: Based on the Product Category, India Quick Commerce Market is segmented as; Beauty & Personal Care, Fruits & Vegetables, Packed food & Beverages, Staples, Others.

By Business Model: Based on the Business Model, India Quick Commerce Market is segmented as; Dark Store Platform, Third Party Delivery Platform.

By Customer’s Gender: Based on the Customer’s Gender, India Quick Commerce Market is segmented as; Female, Male.

By Delivery Time: Based on the Delivery Time, India Quick Commerce Market is segmented as; 0-20 Minute, 20-40 Minute, 40-60 Minute, 60-75 Minute.

By Average Order Value: Based on the Average Order Value, India Quick Commerce Market is segmented as; < INR300, INR 300 - INR 600, INR 600 - INR 1,000, INR 1000.

By Region: This report also provides the data for key regional segments of Metro & Tier I, Tier II and below.

This study also encompasses various drivers and restraining factors of this market for the forecast period. Various growth opportunities are also discussed in the report.