United States Menstrual Cups Market Introduction and Overview
According to SPER Market Research, the United States Menstrual Cups Market is estimated to reach USD XX billion by 2033 with a CAGR of XX%.
The report includes an in-depth analysis of the United States Menstrual Cups Market, including market size and trends, product mix, applications, and supplier analysis. Menstrual cups are feminine hygiene products that are intended to be used during the menstrual cycle in order to collect and stop the leakage of menstrual fluid. It usually consists of a bell-shaped cup with a stem at the bottom. Constructed from medical-grade flexible materials including silicone, latex rubber, and thermoplastic elastomers, the cup collects menstrual flow while assisting in preserving the vagina's proper pH level. Because they catch the menstrual flow rather than absorb it, these cups are notable for being environmentally friendly and providing a reusable substitute for conventional sanitary pads and tampons. Menstrual cups also come in reusable and disposable varieties; the latter need to be sterilised in hot water before each use.
- September 2023: A U.S. start up called Sunny introduced the much awaited Sunny Cup + applicator. With its reusable applicator, the Sunny Cup + applicator is a reusable period cup that fits into a tampon-like opening.
- October 2022: Health Canada granted the U.S.-based company The Flex Company a licence to introduce their products, Flex Cup and Flex Disc, in Canada.
- November 2021: The Flex Co. declared that it has expanded its line of sustainable period products to include the Flex Reusable Disc.
Market Opportunities and Challenges
Opportunities- The market for menstrual cups in the US is expected to increase significantly due to improvements in product innovation and a move towards environmentally friendly solutions. Women in the United States are using menstruation cups as a result of growing awareness of and demand for affordable, ecological menstrual products. Design innovations that improve user experience and safety, like better comfort features and the use of premium, medical-grade silicone, increase demand. In addition to reducing waste, these reusable silicone cups provide a more cost-effective option than single-use sanitary goods. As more women pick these eco-friendly solutions, the U.S. menstrual cup market is anticipated to rise significantly due to the advantages of sustainability, affordability, and convenience.
Challenges- Menstrual cups and other menstrual hygiene items are becoming more and more popular in the United States as a result of increased knowledge of menstrual hygiene. Nonetheless, it is projected that the availability of substitute goods, including sanitary pads and tampons, will restrain the market expansion for menstruation cups during the course of the projection year. Menstrual discs, in particular, have grown in popularity among women because of their comfort and convenience and flexibility. A portion of the population may be deterred from choosing menstrual cups by this desire for substitute goods, which could hinder market expansion as a whole. Given the variety of menstrual hygiene options available, some customers might be hesitant to use menstrual cups, which could hinder their uptake in the larger U.S. market.
Market Competitive Landscape
The United States Menstrual Cups Market is a highly competitive arena due to the presence of multiple global and regional companies in the competitive environment. Leading companies in the industry are Casco Cup, Mooncup Ltd, Diva International Inc., The Flex Company, Saalt, Lena Cup, MeLuna USA, Procter & Gamble, Anigan, Others.
Scope of the Report:
| Report Metric | Details |
| Market size available for years | 2020-2033 |
| Base year considered | 2023 |
| Forecast period | 2024-2033 |
| Segments covered | By Product Type, By Material Type, By Distribution Channel.
|
| Regions covered | Eastern Region, Western Region, Southern Region, Northern Region |
| Companies Covered | Casco Cup, Mooncup Ltd, Diva International Inc., The Flex Company, Saalt, Lena Cup, MeLuna USA, Procter & Gamble, Anigan, Others. |
COVID-19 Impact on United States Menstrual Cups Market
The market for menstruation cups was negatively impacted by the COVID-19 outbreak. The supply chain for feminine hygiene products was disrupted during the start of the pandemic by lockdowns, border closures, panic buying, and stock-outs, which affected both buyers and sellers. Additionally, the production of feminine hygiene products was influenced by the lack of labour, raw materials, and operating capital, which resulted in a fall in the market during the pandemic. However, as the limits were loosened owing to a decline in COVID-19 cases after the conclusion of COVID-19, knowledge of natural and reusable menstruation products grew. Customers began making more significant investments in their personal, intimate, and period care routines as a result, normalising the market growth following the COVID-19 pandemic.
Key Target Audience:
- Environmentally conscious consumers
- Health-conscious women
- Individuals interested in sustainable and reusable products
- Women with active lifestyles (e.g., athletes)
- Individuals with sensitive skin or allergies to traditional products
- College and university students
- Feminist and women's health advocacy groups
- First-time menstrual product users
- Rural and underserved communities
- Women seeking cost-effective menstrual solutions
Our in-depth analysis of the United States Menstrual Cups Market includes the following segments:
| By Product Type: | DisposableReusable |
| By Material Type: | Medical Grade Silicone Natural RubberThermoplastic Elastomer |
| By Distribution Channel: | Pharmacies and Retail Stores Online Stores Others |
Key Topics Covered in the Report:
- United States Menstrual Cups Market Size (FY’2024-FY’2033)
- Overview of United States Menstrual Cups Market
- Segmentation of United States Menstrual Cups Market by Product Type (Disposable, Reusable)
- Segmentation of United States Menstrual Cups Market by Material Type (Medical Grade Silicone, Natural Rubber, Thermoplastic Elastomer)
- Segmentation of United States Menstrual Cups Market by Distribution Channel (Pharmacies and Retail Stores, Online Stores, Others)
- Statistical Snap of United States Menstrual Cups Market
- Expansion Analysis of United States Menstrual Cups Market
- Problems and Obstacles in United States Menstrual Cups Market
- Competitive Landscape United States Menstrual Cups Market
- Impact of COVID-19 and Demonetization United States Menstrual Cups Market
- Details on Current Investment in United States Menstrual Cups Market
- Competitive Analysis of United States Menstrual Cups Market
- Prominent Players in the United States Menstrual Cups Market
- SWOT Analysis of United States Menstrual Cups Market
- United States Menstrual Cups Market Future Outlook and Projections (FY’2024-FY’2033)
- Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis
2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPERs internal database
2.1.4. Premium insight from KOLs
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges
4.2. COVID-19 Impacts of the United States Menstrual Cups Market.
5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTERs Five Forces
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6. Competitive Landscape
6.1. United States Menstrual Cups Market Manufacturing Base Distribution, Sales Area, Product Type
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in United States Menstrual Cups Market
7. United States Menstrual Cups Market, By Product Type (USD Million) 2020-2033
7.1. United States Menstrual Cups Market Size, Share and Forecast, By Product Type, 2020-2026
7.2. United States Menstrual Cups Market Size, Share and Forecast, By Product Type, 2027-2033
7.3. Disposable
7.4. Reusable
8. United States Menstrual Cups Market, By Material Type (USD Million) 2020-2033
8.1. United States Menstrual Cups Market Size, Share and Forecast, By Material Type, 2020-2026
8.2. United States Menstrual Cups Market Size, Share and Forecast, By Material Type, 2027-2033
8.3. Medical Grade Silicone
8.4. Natural Rubber
8.5. Thermoplastic Elastomer
9. United States Menstrual Cups Market, By Distribution Channel (USD Million) 2020-2033
9.1. United States Menstrual Cups Market Size, Share and Forecast, By Distribution Channel, 2020-2026
9.2. United States Menstrual Cups Market Size, Share and Forecast, By Distribution Channel, 2027-2033
9.3. Pharmacies and Retail Stores
9.4. Online Stores
9.5. Others
10. United States Menstrual Cups Market Forecast, 2020-2033 (USD Million)
10.1. United States Menstrual Cups Market Size and Market Share
11. United States Menstrual Cups Market, By Region, 2020-2033 (USD Million)
11.1. United States Menstrual Cups Market Size and Market Share By Region (2020-2026)
11.2. United States Menstrual Cups Market Size and Market Share By Region (2027-2033)
11.3. Eastern Region
11.4. Western Region
11.5. Northern Region
11.6. Southern Region
12. Company Profile
12.1. Casco Cup
12.1.1. Company details
12.1.2. Financial outlook
12.1.3. Product summary
12.1.4. Recent developments
12.2. Mooncup Ltd
12.2.1. Company details
12.2.2. Financial outlook
12.2.3. Product summary
12.2.4. Recent developments
12.3. Diva International Inc.
12.3.1. Company details
12.3.2. Financial outlook
12.3.3. Product summary
12.3.4. Recent developments
12.4. The Flex Company
12.4.1. Company details
12.4.2. Financial outlook
12.4.3. Product summary
12.4.4. Recent developments
12.5. Saalt
12.5.1. Company details
12.5.2. Financial outlook
12.5.3. Product summary
12.5.4. Recent developments
12.6. Lena Cup
12.6.1. Company details
12.6.2. Financial outlook
12.6.3. Product summary
12.6.4. Recent developments
12.7. MeLuna USA
12.7.1. Company details
12.7.2. Financial outlook
12.7.3. Product summary
12.7.4. Recent developments
12.8. Procter & Gamble
12.8.1. Company details
12.8.2. Financial outlook
12.8.3. Product summary
12.8.4. Recent developments
12.9. Anigan
12.9.1. Company details
12.9.2. Financial outlook
12.9.3. Product summary
12.9.4. Recent developments
12.10. Others
13. Conclusion
14. List of Abbreviations
15. Reference Links