
Indonesia Soap and Detergent Market Growth, Size, Trends, Demand, Revenue and Future Outlook
Indonesia Soap and Detergent Market Size- By Soap, By Detergent, By Verticals- Regional Outlook, Competitive Strategies and Segment Forecast to 2033
Published: Aug-2023 | Report ID: FMCG2395 | Pages: 1 - 103 | Formats*: |
Category : Consumer & Retail |
- Population Growth and Urbanization: The population of Indonesia is constantly expanding, particularly in metropolitan areas. As more people move to cities, there is a greater demand for personal care and cleaning products such as soaps and detergents. Urbanization frequently leads to busy lifestyles and increased hygiene awareness, fueling the demand for convenient and effective cleaning solutions.
- Product Innovation: Indonesian manufacturers are always innovating to satisfy changing consumer preferences and needs. To entice customers and answer specific issues, such as sensitive skin or eco-friendly solutions, they are launching new product varieties, formulas, smells, and packaging.


Report Metric | Details |
Market size available for years | 2019-2033 |
Base year considered | 2022 |
Forecast period | 2023-2033 |
Segments covered | By Soap, By Detergent, By Verticals |
Regions covered | Northern Region, Southern Region, Eastern Region, Western Region |
Companies Covered | Unilever Indonesia Tbk, Wings Corporation, P&G Indonesia, Diversey Indonesia, Lion Wings, Others |
- Households and Families
- Urban Middle Class
- Working Professionals
- Hospitality and Commercial Sectors
By Soap: |
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By Detergent: |
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By Verticals: |
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- Indonesia Soap and Detergent Market Size (FY’2023-FY’2033)
- Overview of Indonesia Soap and Detergent Market
- Segmentation of Indonesia Soap and Detergent Market By Soap (Bar Soap, Liquid Soap)
- Segmentation of Indonesia Soap and Detergent Market By Detergent (Power, Liquid, Bar)
- Segmentation of Indonesia Soap and Detergent Market By Verticals (Residential, Commercial)
- Statistical Snap of Indonesia Soap and Detergent Market
- Expansion Analysis of Indonesia Soap and Detergent Market
- Problems and Obstacles in Indonesia Soap and Detergent Market
- Competitive Landscape in the Indonesia Soap and Detergent Market
- Impact of COVID-19 and Demonetization on Indonesia Soap and Detergent Market
- Details on Current Investment in Indonesia Soap and Detergent Market
- Competitive Analysis of Indonesia Soap and Detergent Market
- Prominent Players in the Indonesia Soap and Detergent Market
- SWOT Analysis of Indonesia Soap and Detergent Market
- Indonesia Soap and Detergent Market Future Outlook and Projections (FY’2023-FY’2033)
- Recommendations from Analyst
1.1. Scope of the report1.2. Market segment analysis
2.1. Research data source
2.1.1. Secondary Data2.1.2. Primary Data2.1.3. SPER’s internal database2.1.4. Premium insight from KOL’s
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers4.1.2. Restraints4.1.3. Opportunities4.1.4. Challenges
4.2. COVID-19 Impacts of the Indonesia Soap and Detergent Market
5.1. SWOT Analysis
5.1.1. Strengths5.1.2. Weaknesses5.1.3. Opportunities5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape5.2.2. Economic Landscape5.2.3. Social Landscape5.2.4. Technological Landscape5.2.5. Environmental Landscape5.2.6. Legal Landscape
5.3. PORTER’s Five Forces
5.3.1. Bargaining power of suppliers5.3.2. Bargaining power of buyers5.3.3. Threat of Substitute5.3.4. Threat of new entrant5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6.1. Indonesia Soap and Detergent Market Manufacturing Base Distribution, Sales Area, Product Type6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Indonesia Soap and Detergent Market
7.1. Indonesia Soap and Detergent Market Value Share and Forecast, By Soap, 2023-20337.2. Bar Soap7.3. Liquid Soap
8.1. Indonesia Soap and Detergent Market Value Share and Forecast, By Detergent, 2023-20338.2. Powder8.3. Liquid8.4. Bar
9.1. Indonesia Soap and Detergent Market Value Share and Forecast, By Verticals, 2023-20339.2. Residential9.3. Commercial
10.1. Indonesia Soap and Detergent Market Size and Market Share
11.1. Indonesia Soap and Detergent Market Size and Market Share by Soap (2019-2026)11.2. Indonesia Soap and Detergent Market Size and Market Share by Soap (2027-2033)
12.1. Indonesia Soap and Detergent Market Size and Market Share by Detergent (2019-2026)12.2. Indonesia Soap and Detergent Market Size and Market Share by Detergent (2027-2033)
13.1. Indonesia Soap and Detergent Market Size and Market Share by Verticals (2019-2026)13.2. Indonesia Soap and Detergent Market Size and Market Share by Verticals (2027-2033)
14.1. Indonesia Soap and Detergent Market Size and Market Share by Region (2019-2026)14.2. Indonesia Soap and Detergent Market Size and Market Share by Region (2027-2033)14.3. Northern Region14.4. Southern Region14.5. Eastern Region14.6. Western Region
15.1. Unilever Indonesia Tbk
15.1.1. Company details15.1.2. Financial outlook15.1.3. Product summary15.1.4. Recent developments
15.2. Wings Corporation
15.2.1. Company details15.2.2. Financial outlook15.2.3. Product summary15.2.4. Recent developments
15.3. P&G Indonesia
15.3.1. Company details15.3.2. Financial outlook15.3.3. Product summary15.3.4. Recent developments
15.4. Diversey Indonesia
15.4.1. Company details15.4.2. Financial outlook15.4.3. Product summary15.4.4. Recent developments
15.5. Lion Wings
15.5.1. Company details15.5.2. Financial outlook15.5.3. Product summary15.5.4. Recent developments
15.6. Others
SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.
The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.
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