Australia Digital Health Market Introduction and Overview
According to SPER Market Research, the Australia Digital Health Market is estimated to reach USD 16.77 billion by 2033 with a CAGR of 15.23%.
The report includes an in-depth analysis of the Australia Digital Health Market, including market size and trends, product mix, applications, and supplier analysis. Digital health is the application of technology to improve health outcomes, healthcare delivery, and overall patient care. It includes a wide range of digital tools, platforms, and systems designed to improve healthcare efficiency, accessibility, and customisation. Telemedicine, wearable health gadgets, mobile health applications, electronic health records (EHR), and artificial intelligence-driven diagnostics are all intended to empower patients and healthcare practitioners. One important aspect of digital health is Electronic Health Records (EHR). EHR systems enable healthcare providers to access and share patient information across multiple care settings, resulting in improved care coordination and clinical results. This transition to a connected health system ensures that all health data, whether acquired in hospitals, clinics, or via personal devices, is available anytime it is required.
- December 2023; The long-term plan of the Australian government to incorporate digital technologies into the healthcare system is outlined in this effort of launch of the Digital Health Blueprint and Action Plan 2023. The plan stresses the use of patient-reported data, self-monitoring applications, telehealth, and electronic referrals to promote more patient-centred and linked treatment.
- August 2024; A major improvement to the My Health Record system was announced for 2023-2024. This program intends to make the platform more user-friendly while also improving connectivity with the systems used by healthcare professionals. It aims to increase the visibility of diagnostic reports and health data sharing, resulting in a more smooth and secure healthcare experience.
Market Opportunities and Challenges
Opportunities- The Australian government has played a key role in supporting digital health market. The unveiling of the Digital Health Blueprint and Action Plan 2023-2033 is a significant catalyst. This strategy proposes long-term investments in digital health infrastructure, such as modernizing My Health Record, expanding telemedicine, and integrating digital technologies across treatment locations. The government aims to improve care coordination and outcomes by promoting interoperability and data exchange among healthcare providers and patients. There is an increasing interest in patient-centred care models that use digital health tools to provide more individualized therapies. Consumers are increasingly embracing health applications and wearable technology to monitor their own health data, which promotes preventive care and better management of chronic illnesses.
Challenges- Despite its potential expansion, the Australian digital health market confronts a number of challenges. These challenges arise from technological, regulatory, and operational complexity that impede the widespread implementation of digital health solutions. One of the most significant difficulties is the lack of connectivity among diverse healthcare systems and digital health platforms. While Australia has made tremendous strides in adopting digital health infrastructure, the variety of health information systems among states, healthcare providers, and organizations causes fragmentation. Many technologies are incompatible, making it difficult to transmit data seamlessly between care providers. Fragmentation restricts the benefits of integrated care and hinders efforts to offer comprehensive, coordinated treatment for patients.
Market Competitive Landscape
The Australia Digital Health Market is a highly competitive arena due to the presence of multiple global and regional companies in the competitive environment. Leading companies in the industry are Teledoc Health, Cerner Corp, Siemens Healthineers, Philips, Concentrix Corp.
Scope of the Report:
| Report Metric | Details |
| Market size available for years | 2020-2033 |
| Base year considered | 2023 |
| Forecast period | 2024-2033 |
| Segments covered | By Component, By Technology
|
| Regions covered | Western Australia, New South Wales, Queensland, Victoria, Rest of Australia
|
| Companies Covered | Teledoc Health, Cerner Corp, Siemens Healthineers, Philips, Concentrix Corp
|
COVID-19 Impact on Australia Digital Health Market
The COVID-19 pandemic had a significant and long-term impact on Australia's digital health market, serving as a catalyst for rapid adoption and spread of various digital health technologies. One of the most notable shifts during the epidemic was the increased use of telehealth services. Before COVID-19, telehealth use in Australia was restricted due to legislative, reimbursement, and technological limitations. However, as in-person consultations grew riskier, the government acted fast, increasing Medicare insurance to include telemedicine consultations. This modification significantly boosted the usage of virtual consultations in general practice and specialist services. The pandemic made clear how important it is to have a strong digital health infrastructure in place to back the healthcare system in an emergency.
Key Target Audience
- Healthcare Providers (Doctors, Nurses, and Specialists)
- Patients and Healthcare Consumers
- Government and Public Health Agencies
- Health Insurance Providers
- Pharmaceutical and MedTech Companies
- Aged Care Providers
- Regulatory Bodies
Our in-depth analysis of the Australia Digital Health Market includes the following segments:
| By Component: | HardwareSoftwareServices |
| By Technology: | TelehealthmHealthHealth AnalyticsDigital Health Systems |
| By Region: | Western AustraliaNew South WalesQueenslandVictoriaRest of Australia |
Key Topics Covered in the Report
- Australia Digital Health Market Size (FY’2024-FY’2033)
- Overview of Australia Digital Health Market
- Segmentation of Australia Digital Health Market by Component (Hardware, Software, Services)
- Segmentation of Australia Digital Health Market by Technology (Telehealth, mHealth, Health Analytics, Digital Health Systems)
- Statistical Snap Australia Digital Health Market
- Expansion Analysis of Australia Digital Health Market
- Problems and Obstacles in Australia Digital Health Market
- Competitive Landscape in the Australia Digital Health Market
- Impact of COVID-19 and Demonetization on Australia Digital Health Market
- Details on Current Investment in Australia Digital Health Market
- Competitive Analysis of Australia Digital Health Market
- Prominent Players in the Australia Digital Health Market
- SWOT Analysis of Australia Digital Health Market
- Australia Digital Health Market Future Outlook and Projections (FY’2024-FY’2033)
- Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis
2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPER’s internal database
2.1.4. Premium insight from KOL’s
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges
4.2. COVID-19 Impacts of the Australia Digital Health Market.
5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTER’s Five Forces
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6. Competitive Landscape
6.1. Australia Digital Health Market Manufacturing Base Distribution, Sales Area, Product Type
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Australia Digital Health Market
7. Australia Digital Health Market, By Component (USD Million) 2020-2033
7.1. Australia Digital Health Market Size, Share and Forecast, By Component, 2020-2026
7.2. Australia Digital Health Market Size, Share and Forecast, By Component, 2027-2033
7.3. Hardware
7.4. Software
7.5. Services
8. Australia Digital Health Market, By Technology (USD Million) 2020-2033
8.1. Australia Digital Health Market Size, Share and Forecast, By Technology, 2020-2026
8.2. Australia Digital Health Market Size, Share and Forecast, By Technology, 2027-2033
8.3. Telehealth
8.4. mHealth
8.5. Health Analytics
8.6. Digital Health Systems
9. Australia Digital Health Market Forecast, 2020-2033 (USD Million)
9.1. Australia Digital Health Market Size and Market Share
10. Australia Digital Health Market, By Region, 2020-2033 (USD Million)
10.1. Australia Digital Health Market Size and Market Share By Region (2020-2026)
10.2. Australia Digital Health Market Size and Market Share By Region (2027-2033)
10.3. Western Australia
10.4. New South Wales
10.5. Queensland
10.6. Victoria
10.7. Rest of Australia
11. Company Profile11.1. TELEDOC HEALTH
11.1.1. Company details
11.1.2. Financial outlook
11.1.3. Product summary
11.1.4. Recent developments
11.2. CERNER CORP
11.2.1. Company details
11.2.2. Financial outlook
11.2.3. Product summary
11.2.4. Recent developments
11.3. SIEMENS HEALTHINEERS
11.3.1. Company details
11.3.2. Financial outlook
11.3.3. Product summary
11.3.4. Recent developments
11.4. PHILIPS
11.4.1. Company details
11.4.2. Financial outlook
11.4.3. Product summary
11.4.4. Recent developments
11.5. CONCENTRIX CORP
11.5.1. Company details
11.5.2. Financial outlook
11.5.3. Product summary
11.5.4. Recent developments
11.6. Others
12. Conclusion
13. List of Abbreviations
14. Reference Links