Electric kettle is a cooking tool with an inbuilt electric heating element that rapidly brings water to a boil. Electric kettles are safer and more convenient than traditional stovetop kettles since they have features like temperature control and automatic shut-off. In addition to being widely used for making tea and coffee, they are also multipurpose kitchen items that may be used for cooking activities including boiling eggs, creating instant noodles, and making oatmeal. They're a great addition to contemporary kitchens because of their energy efficiency and quick boiling time.
Drivers: The growing need for convenience and time efficiency in daily tasks has driven the electric kettle market's strong expansion. The need for quick and easy ways to boil water has grown important as more customers lead hectic lives. The expansion of the electric kettle market industry is greatly influenced by the development of smart home technology. With smartphone applications, users may remotely operate and monitor smart electric kettles that have Bluetooth and Wi-Fi capabilities. An important factor driving the electric kettle market is the growing awareness of health and fitness. The preparation of herbal teas, soups, and other health-conscious beverages that call for boiling water is frequently part of consumers' growing emphasis on choosing healthier foods.
Challenges: The market for electric kettles has a number of difficulties, one of which is fierce competition from less expensive and more recognizable alternative boiling techniques including gas burners and microwave ovens. The market is also extremely competitive, with many firms fighting for consumers' attention, which results in price wars and lower profit margins. Another major problem is striking a balance between premium model pricing and production expenses in order to maintain profitability while satisfying customer expectations. The difficulty faced by manufacturers is further increased by the requirement for constant innovation in design and technology to satisfy changing customer demands and differentiate themselves in a crowded market.
Market Trends: Smarter innovations that improve efficiency and convenience are being incorporated into the continually changing electric kettle market: With their app-controlled features, smart kettles provide consumers with unmatched convenience by letting them use their smartphones to start boiling, change the temperature, and easily connect with other smart home appliances. To match contemporary kitchen decors, electric kettles are experiencing major design and aesthetic changes. Stainless steel, glass, and even eco-friendly materials like bamboo or recycled plastics are just a few of the materials and finishes that manufacturers are emphasizing to create sleek, fashionable designs that not only function well but also improve kitchen aesthetics.
Global Electric Kettle Market Key Players:
Koninklijke Philips N.V., Aroma Housewares, Breville USA, Inc., Hamilton Beach Brands, Inc., Groupe SEB, Cuisinart, Electrolux, Morphy Richards Ltd, Chefs Choice, Havells India Ltd are just a few of the major market players that are thoroughly examined in this market study along with revenue analysis, market segments, and competitive landscape data.
Global Electric Kettle Market Segmentation:
By Raw Material: Based on the Raw Material, Global Electric Kettle Market is segmented as; Stainless Steel, Plastic, Glass.
By Application: Based on the Application, Global Electric Kettle Market is segmented as; Residential, Commercial.
By Distributional Channel: Based on the Distributional Channel, Global Electric Kettle Market is segmented as; Online, Offline.
By Region: This research also includes data for North America, Latin America, Asia-Pacific, Europe and Middle East & Africa.
This study also encompasses various drivers and restraining factors of this market for the forecast period. Various growth opportunities are also discussed in the report.