Kenya Two-Wheeler Tire Market Introduction and Overview
According to SPER Market Research, the Kenya Two-Wheeler Tire Market is estimated to reach USD XX million by 2033 with a CAGR of 13.27%.
The report includes an in-depth analysis of the Kenya Two-Wheeler Tire Market, including market size and trends, product mix, applications, and supplier analysis. A tyre is a rim-shaped, circular object that transports air. It is made from biological and inorganic components such as steel, rubber, wire, cotton, glass, silica, and wire reinforced with carbon black. A tyre consists of various components, including a bead, bead filler, belts, body ply, inner liner, sidewalls, and tread. There are two types of tyres: tubed and tubeless. Tyres support a vehicle's weight, transfer accelerating and braking energy to the ground, change or maintain direction, and absorb road surface stress, all of which enhance the vehicle's overall performance.
- In 2021, Goodyear debuted two further sizes of the ultra-high-performance (UHP) ElectricDrive GT tyre in addition to a new ElectricDrive all-season tyre. The product is mainly intended for commuter touring sedans and crossover utility vehicles. It is equipped with a load index that shows a stronger potential to withstand the heavier weight associated with electric vehicles. The tire's asymmetric tread pattern also helps it handle very well in a variety of weather conditions. In 2022, the company declared that it would launch the Goodyear ElectricDrive GT, which comes in 255/45R19 104W XL size, as part of its intentions to broaden its product line.
Market Opportunities and Challenges
Opportunities- Expansion of Electric Bike Manufacturers into the Country - Kenya's government is increasingly supporting the usage of electric two-wheelers in the country in order to reduce the environmental impact of ICE vehicle emissions. The Kenyan government planned a statewide e-bike initiative in 2023, with ambitions to introduce over 1 million electric motorcycles. As a result, there is a growing demand for electric bikes throughout the country, pushing major businesses such as Bolt, Spiro, and others to expand their manufacturing facilities into Kenya. Thus, the establishment and expansion of electric motorbike manufacturing facilities in African countries, including Kenya, would create several lucrative opportunities in the national market in the coming years.
Challenges- The state of the nation's road conditions and infrastructure is one of the main issues facing the Kenya Tyre Market. Kenya has a large number of roads, particularly in rural regions, that are poorly maintained, have inadequate signage, and have difficult topography. Owners of vehicles replace their tyres more frequently as a result of these conditions' increased wear and tear on the tyres. Both tyre makers and users face difficulties when it comes to the requirement for tyres that can endure severe road conditions. In addition, the Kenyan tyre market continues to be plagued by the influx of inferior and fake tyres. Road safety and consumer safety are seriously jeopardised by these fake tyres, which frequently do not live up to safety and quality standards. These tyres have the potential to damage consumer confidence in the industry, impair car performance, and even cause accidents.
Market Competitive Landscape
Important market participants are now aggressively implementing strategic plans to fortify and advance their positions within this cutthroat sector. Businesses are also expanding their markets and searching for opportunities elsewhere. The market research report includes a detailed analysis of the industry's competitive environment. The report also includes detailed profiles of every large organisation. In addition to expected profit margins and returns on investment, the research examines project expenses, manufacturing and processing requirements, finance, and economics. Among the major companies in the market are Bridgestone Corporation, Michelin, Continental AG, Yokohama TWS (Mitas), Pirelli Tyre S.p.A, Dunlop Tyres, MRF, Shinko Tyres, CEAT.
Scope of the Report:
Report Metric | Details |
Market size available for years | 2020-2033 |
Base year considered | 2023 |
Forecast period | 2024-2033 |
Segments covered | By Vehicle Type, By Demand Type, By Price Category, By Tire Type, By Sales Channel
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Regions covered | Eastern, Northern, Southern, Western
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Companies Covered | Bridgestone Corporation, Michelin, Continental AG, Yokohama TWS (Mitas), Pirelli Tyre S.p.A, Dunlop Tyres, MRF, Shinko Tyres, CEAT.
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COVID-19 Impact on Kenya Two-Wheeler Tire Market
Covid-19 had a negative impact on the two-wheeler tyre industry in Kenya. Due to the region-wide lockdown, the two-wheeler market has been affected by a combination of demand and supply issues. The epidemic had a devastating influence on the economy and enterprises, including lockdowns, travel bans, and business closures. The closure of facilities and factories has had a severe influence on supply chains, manufacturing, delivery schedules, and product sales in the worldwide market. Few businesses have already reported expected delays in product deliveries and a drop in product sales. Furthermore, overall investment plummeted drastically during the lockdown, as did total production and imports of goods and services, causing significant damage to the economy and consumer spending in 2020.
Key Target Audience
- Motorcycle Owners
- Scooter Owners
- Delivery Service Providers
- Ride-Hailing Services
- Motorcycle Taxi Operators (Boda Boda Riders)
- Agricultural Sector Workers
- Tourism and Rental Services
- Retailers and Distributors
- Repair and Maintenance Shops
- Fleet Management Companies
Our in-depth analysis of the Kenya Two-Wheeler Tire Market includes the following segments:
By Vehicle Type:
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Scooter & Moped
Motorcycle
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By Demand Type:
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OEMs
Replacement
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By Price Category:
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Budget (Up to USD 11 Per Unit)
Economy (USD 12 to 30 Per unit)
Premium (Above USD 30 Per Unit)
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By Tire Type:
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Radial
Bias
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By Sales Channel:
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Online
Multi-brand Stores
Exclusive Outlets
Direct
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Key Topics Covered in the Report
- Kenya Two-Wheeler Tire Market Size (FY’2024-FY’2033)
- Overview of Kenya Two-Wheeler Tire Market
- Segmentation of Kenya Two-Wheeler Tire Market By Vehicle Type (Scooter & Moped, Motorcycle)
- Segmentation of Kenya Two-Wheeler Tire Market By Demand Type (OEMs, Replacement)
- Segmentation of Kenya Two-Wheeler Tire Market By Price Category (Budget, Economy, Premium)
- Segmentation of Kenya Two-Wheeler Tire Market By Tire Type (Radial, Bias)
- Segmentation of Kenya Two-Wheeler Tire Market By Sales Channel (Online, Multi-brand Stores, Exclusive Outlets, Direct)
- Statistical Snap of Kenya Two-Wheeler Tire Market
- Expansion Analysis of Kenya Two-Wheeler Tire Market
- Problems and Obstacles in Kenya Two-Wheeler Tire Market
- Competitive Landscape in the Kenya Two-Wheeler Tire Market
- Impact of COVID-19 and Demonetization on Kenya Two-Wheeler Tire Market
- Details on Current Investment in Kenya Two-Wheeler Tire Market
- Competitive Analysis of Kenya Two-Wheeler Tire Market
- Prominent Players in the Kenya Two-Wheeler Tire Market
- SWOT Analysis of Kenya Two-Wheeler Tire Market
- Kenya Two-Wheeler Tire Market Future Outlook and Projections (FY’2024-FY’2033)
- Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis
2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPER’s internal database
2.1.4. Premium insight from KOL’s
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges
4.2. COVID-19 Impacts of the Kenya Two-Wheeler Tire Market.
5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTER’s Five Forces
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6. Competitive Landscape
6.1. Kenya Two-Wheeler Tire Market Manufacturing Base Distribution, Sales Area, Product Type
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Kenya Two-Wheeler Tire Market
7. Kenya Two-Wheeler Tire Market, By Vehicle Type (USD Million) 2020-2033
7.1. Kenya Two-Wheeler Tire Market Size, Share and Forecast, By Vehicle Type, 2020-2026
7.2. Kenya Two-Wheeler Tire Market Size, Share and Forecast, By Vehicle Type, 2027-2033
7.3. Scooter & Moped
7.4. Motorcycle
8. Kenya Two-Wheeler Tire Market, By Demand Type (USD Million) 2020-2033
8.1. Kenya Two-Wheeler Tire Market Size, Share and Forecast, By Demand Type, 2020-2026
8.2. Kenya Two-Wheeler Tire Market Size, Share and Forecast, By Demand Type, 2027-2033
8.3. OEMs
8.4. Replacement
9. Kenya Two-Wheeler Tire Market, By Price Category (USD Million) 2020-2033
9.1. Kenya Two-Wheeler Tire Market Size, Share and Forecast, By Price Category, 2020-2026
9.2. Kenya Two-Wheeler Tire Market Size, Share and Forecast, By Price Category, 2027-2033
9.3. Budget (Up to USD 11 Per Unit)
9.4. Economy (USD 12 to 30 Per unit)
9.5. Premium (Above USD 30 Per Unit)
10. Kenya Two-Wheeler Tire Market, By Tire Type (USD Million) 2020-2033
10.1. Kenya Two-Wheeler Tire Market Size, Share and Forecast, By Tire Type, 2020-2026
10.2. Kenya Two-Wheeler Tire Market Size, Share and Forecast, By Tire Type, 2027-2033
10.3. Radial
10.4. Bias
11. Kenya Two-Wheeler Tire Market, By Sales Channel (USD Million) 2020-2033
11.1. Kenya Two-Wheeler Tire Market Size, Share and Forecast, By Sales Channel, 2020-2026
11.2. Kenya Two-Wheeler Tire Market Size, Share and Forecast, By Sales Channel, 2027-2033
11.3. Online
11.4. Multi-brand Stores
11.5. Exclusive Outlets
11.6. Direct
12. Kenya Two-Wheeler Tire Market Forecast, 2020-2033 (USD Million)
12.1. Kenya Two-Wheeler Tire Market Size and Market Share
13. Kenya Two-Wheeler Tire Market, By Region, 2020-2033 (USD Million)
13.1. Kenya Two-Wheeler Tire Market Size and Market Share By Region (2020-2026)
13.2. Kenya Two-Wheeler Tire Market Size and Market Share By Region (2027-2033)
13.3. Eastern
13.4. Northern
13.5. Southern
13.6. Western
14. Company Profile
14.1. Bridgestone Corporation
14.1.1. Company details
14.1.2. Financial outlook
14.1.3. Product summary
14.1.4. Recent developments
14.2. Michelin
14.2.1. Company details
14.2.2. Financial outlook
14.2.3. Product summary
14.2.4. Recent developments
14.3. Continental AG
14.3.1. Company details
14.3.2. Financial outlook
14.3.3. Product summary
14.3.4. Recent developments
14.4. Yokohama TWS
14.4.1. Company details
14.4.2. Financial outlook
14.4.3. Product summary
14.4.4. Recent developments
14.5. Pirelli Tyre S.p.A
14.5.1. Company details
14.5.2. Financial outlook
14.5.3. Product summary
14.5.4. Recent developments
14.6. Dunlop Tyres
14.6.1. Company details
14.6.2. Financial outlook
14.6.3. Product summary
14.6.4. Recent developments
14.7. MRF
14.7.1. Company details
14.7.2. Financial outlook
14.7.3. Product summary
14.7.4. Recent developments
14.8. Shinko Tyres
14.8.1. Company details
14.8.2. Financial outlook
14.8.3. Product summary
14.8.4. Recent developments
14.9. CEAT
14.9.1. Company details
14.9.2. Financial outlook
14.9.3. Product summary
14.9.4. Recent developments
14.10. Others
15. Conclusion
16. List of Abbreviations
17. Reference Links