Telemedicine or telehealth makes use of electronic and telecommunications technologies to facilitate the exchange of medical information, allowing patients and physicians to interact even when they are not physically present in the same location. These interactions can range from simple medical consultations via text messaging to highly complex procedures such as computer-controlled surgeries. Telehealth is the use of digital communications technology to provide healthcare remotely. Video conferencing, mobile apps, and secure messaging are examples of services and applications that use telecom equipment to facilitate remote medical advice, diagnosis, treatment, monitoring, and healthcare services.

Drivers: Growing use of web- and cloud-based platforms, as well as an increase in healthcare digitalization activities and government initiatives, are key factors driving the growth of the telehealth market. The introduction of web and cloud-based platforms that provide users with virtual care is expected to boost industry growth. Web and cloud-based platforms provide the scalability required to meet the rising demand for telehealth services. 

As more patients and healthcare providers embrace telehealth, cloud infrastructure can scale up to meet the demand. Furthermore, increased patient engagement is regarded as an important factor in boosting the telehealth market. Furthermore, over the next five years, Australia's telehealth industry is anticipated to grow. Patients who rely on bulk-billed medications are primarily responsible for this development, as telemedicine options for general practitioner and certain specialist consultations are still being offered there.

Challenge: Nonetheless, it is anticipated that a lack of education and training is going to hinder market expansion. Technology has advanced telehealth systems and tools, which can be challenging to use. Therefore, in order for healthcare professionals to use telehealth tools or platforms effectively, they might need to receive specialized training and education. The ability to fully utilize telehealth capabilities may be hampered by a lack of knowledge or training.

Impact of COVID-19 on Australia Telehealth Market 

The COVID-19 pandemic has significantly accelerated the adoption and advancement of telehealth services in Australia, transforming the provision of healthcare. Because of the need to reduce in-person interactions and lower the risk of virus transmission, telehealth has become a vital tool for maintaining continuity of care. Australia saw a sharp increase in the demand for telehealth as medical professionals swiftly began using virtual consultations and remote monitoring. The way that people seek medical attention has changed dramatically as a result of patients' acceptance of the security and convenience that telehealth offers. The government's response was critical to this change because it facilitated the widespread use of telehealth services by enacting new regulations and offering financial incentives.

The market study provides market data by competitive landscape, revenue analysis, market segments and detailed analysis of key market players such as; Docto Online Hospital, Doctoroo, GP2U Telemedicine, iCliniq, Instant Consult.

By Types: Based on the Types, Australia Telehealth Market is segmented as; Mobile Health, Tele Homes, Tele Hospitals.

By Components: Based on the Components, Australia Telehealth Market is segmented as; Software, Hardware, Products.

By Services: Based on the Services, Australia Telehealth Market is segmented as; Allied Health Consultation, General Practitioner, Mental Health Consultation, Nurse Practitioner Consultation, Specialist Consultation.

By Region: This research also includes data for Central Region, Southern Region, Northern Region.

This study also encompasses various drivers and restraining factors of this market for the forecast period. Various growth opportunities are also discussed in the report.