Digital textile printing is the process of utilizing inkjet technology to print colorants onto textiles and apparel. This process allows for the production of single pieces, mid- to small-run cycles, and even long-runs as an alternative to screen printed cloth. In order to improve color absorption and dye receptivity, the first step in the digital textile printing process is pre-treating the fabric with liquid solutions. The printer then fed it some sustenance by dousing the cloth in tiny droplets of color. The final step, called fixing, is the process that ensures the cloth will last a long time. Pressure, steam, or dry heat may be used during the fixing process, depending on the type of material and dye.
Asia Pacific Digital Textile Printing Market Driving Factors and Challenges
Drivers:- Due to a number of important factors, the Digital Textile Printing market in the Asia-Pacific region has grown significantly. textile printing producers are attempting to boost their operational profitability by cutting costs and raising print quality in order to draw in more clients. In addition to lowering operating expenses by consuming less resources, the digital printing technology produces prints with excellent quality and crispness. One of the key benefits that would support the expansion of the digital textile printing market throughout the projected period is the machines' cost-effective operation. The printers may save electricity by almost 30% and water by almost 90%, according to a recent Epson market study, which also lowers the cost of acquiring these resources.
Challenges:- There are a number of challenges facing the Asia Pacific digital textile printing industry. Fast technological progress and the requirement for regular software and equipment updates to stay competitive provide a big challenge. Especially for small and medium-sized firms (SMEs) venturing into the market, this necessitates a substantial investment and specialization. Meeting increasingly strict standards and consumer demands for eco-friendly products is also made more difficult by difficulties pertaining to environmental sustainability and the usage of chemicals in digital textile printing processes. In addition, the different degrees of infrastructural development around the region add to the market's complexity by influencing distribution networks, skilled labor, and technological accessibility.
Impact of COVID-19 on Asia Pacific Digital Textile Printing Market
The COVID-19 epidemic has caused both developed and developing countries' economy to decline sharply. The development and operations of the cargo shipping market were hindered by the implementation of lockdown measures by nearly all countries, which sealed international borders and imposed different restrictions on the import and export of cargo shipping.
Asia Pacific Digital Textile Printing Market Key Players:
The market study provides market data by competitive landscape, revenue analysis, market segments and detailed analysis of key market players are; D.Gen Inc, Konica Minolta, Inc, Mimaki Engineering Co., Ltd, Mutoh Holdings Co. Ltd, Ricoh Company Ltd, Roland DG Corporation, others.
Asia Pacific Digital Textile Printing Market Segmentation:
By Printing Method: Based on the Printing Method, Asia Pacific Digital Textile Printing Market is segmented as; Roll-to-Roll Printing, Direct-to-Garment Printing.
By Type: Based on the Type, Asia Pacific Digital Textile Printing Market is segmented as; Sublimation, Pigment, Reactive, Others.
By Application: Based on the Application, Asia Pacific Digital Textile Printing Market is segmented as; Garment and Apparel, Household, Display and Signage.
By Region: This research also includes data for China, Japan, India, Australia, Rest of Asia-Pacific.
This study also encompasses various drivers and restraining factors of this market for the forecast period. Various growth opportunities are also discussed in the report.